I was recently helping a client set-up Socedo and here are a few things I learned about the Socedo integration with Marketo. In case you aren’t familiar with Socedo, they help B2B ...
Inferred information is captured by Marketo in the following situations:When an anonymous record fills out a Marketo form on a Marketo landing pageWhen a known record in Marketo wh...
If you have RCE you can use the Program Membership Analysis Report to determine when new and existing records become a member and reach success in a specific program.Start by filte...
Here is a scalable way to setup a scoring campaign for when someone clicks the main Call-to-Action (aka a priority link) in your email.Step 1 – Determine the keyword for your main ...
If you have RCE you can use the Program Membership Analysis Report to determine when records reach success in a specific program. You can pull the information by Date, Week, Month,...
Hi Trinity, make the contact fields read only if you absolutely need to protect the data integrity. Otherwise use block field updates to allow Marketo edit to a field if the field ...
Hi Lynn, it's strange you weren't able to set two statuses with the same step. I just tried and it still worked for me. You may want to try again and if you have an issue please in...
Recently one of my clients noticed that records were showing up in the program membership tab as a success even though the program status wasn’t a success status. I discovered that...
Here are a few helpful tips for understanding how Marketo programs work.The program name is the most flexible part of a program since it can be changed at any time. A good naming c...