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I very much agree with Katja that scoring based on program status changes is a good idea. Which of course means that you have to run a Smart Campaign that advances program status based on clicks. I'd like to add that "Link ID" is very useful for this. Tag scoreable links in your emails with specific...
The "Send Alert" Flow Step will process for every person in your Smart Campaign. Which means, if you send your email to 30.000 people, you'll also send the alert 30.000 times. Probably not what you want. So no, you can't inform your colleagues by Send Alert that a specific email was sent. Marketo do...
After some experimentation, we find that you can in fact merge fields, if they 1. Are Marketo custom fields - aka: not Marketo system-generated fields.2. Are of the same field type - no surprise here.3. Are not in use. You would have to remove all dependencies first. Once that is the case, you can d...
To our surprise, we found this option in Marketo Field Management. It seems to only appear if your instance was moved to the Adobe Admin Console. Does anybody know what this function does? The only documentation I find is a decade old. Thanks!Michael
Your assumption is correct. When any Marketo field is updated, "Updated At" should be set to that timestamp. And I assume "Consent Date" is a Marketo custom field, right? I'd file a ticket with Marketo support.
I know for a simple flow, I would use the "visits web page" trigger-If contacts visit X page(s) within 1 hour, they will receive email 1 I doubt that you can actually do that. How exactly would that trigger look? No, I believe this is not possible. Neither you can - at least easily - formulate a fi...
You're right, @SSallee - I stand corrected. I thought you could just make any event program an Interactive Webinar, but in fact you can't. What you could do though, is import a webinar program from the library and then move all assets into your Interactive Webinar program. But probably that's not r...
@Juhui_Cho That would be External Company ID. Here's an example: Create a company with some company data first{{base_url}}/rest/v1/companies.json { "action":"createOrUpdate", "lookupField":"externalCompanyId", "input": [ { "externalCompanyId": "9000220869", "company": "Dream Compan...
I don't see any structural difference between Interactive Webinars (Adobe Connect) and any other Webinar program that is connected to a different platform regarding the Marketo program setup. You still need invitation emails, reminders, confirmation, follow-ups and landing pages and forms. And that...
If I'm not mistaken, any company in Marketo has two IDs. One is available through the token {{company.Id}} while the second is the so-called "External Company ID". External Company ID is a hidden system field that you can't unhide, so AFAIK you can't see it. External Company ID is used in non-native...