Account-Based Marketing Virtual User Group

Zack Parkar in Account-Based Marketing Virtual User Group4 weeks ago (Show more)

Hello! Just added the ABM dashboard and we have taken advantage of all the free ABM content Marketo provides. Hoping to get some feedback on whether or not the Marketo ABM class is worth the $375 fee? The free content gives a great overview, just not sure if the class covers anything not in the free ABM tutorials & eBook library. Any feedback is… (Show more)

Chiara Riga in Account-Based Marketing Virtual User Group1 month ago (Show more)

ABM Advertising Vendors

Hi All, Our team has been looking into a few different vendors for ABM advertising. We've narrowed it down to Terminus and RollWorks - does anyone here have experience with either of these vendors that they would be willing to share? Or any other vendors you use for your ABM advertising that has been really successful? Thanks, Chiara

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Evgenia Kontorovich (to Chiara Riga) 1 month ago (Show more Show less)

Have you looked into native LinkedIn integration that Marketo now provides?

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Taylor Munson in Account-Based Marketing Virtual User Group8 months ago (Show more)

Issues sending test emails

Anyone else not able to send out a test email? Have been trying all morning and cant figure out what is going on.

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Oz Platero (to Taylor Munson) 1 month ago (Show more Show less)

Hello Taylor, Try and approve the email, send yourself the email through a single-flow action or test smart campaign. In approving Marketo may tell you if there is something wrong with the email such as the subject line is missing, malformed token, etc. Through the sending piece you can look at your activity log to troubleshoot that aspect.

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Cristina Daroca in Account-Based Marketing Virtual User Group5 months ago (Show more)

How do I upload a list of accounts to an Account List in the ABM Module?

Hi, I have a list of ~1,000 accounts on a spreadsheet that I want to upload to Marketo ABM as an Account List. Can I upload them in bulk? I understand I can pick accounts from the Named Accounts section to add to my list, but I don't want to have to find 1,000 accounts manually. Thank you! Cristina

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Liana Vagharshakian

(to Cristina Daroca) 5 months ago (Show more Show less)

Hello Cristina, Yes, this is feasible. Use the import functionality: Import Named Accounts - Marketo Docs - Product Documentation Ensure that you de-dup using the domain or name in order to ensure duplicate accounts are not created.

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Ashley Belcher in Account-Based Marketing Virtual User Group5 months ago (Show more)

Use a form for forgot password communication

Can we utilize a form to update forgotten password communications? OR is there any other advice out there to set something like this up via Marketo...?

Kathryn Stone in Account-Based Marketing Virtual User Group8 months ago (Show more)

Trigger alert - activity from multiple contacts

Our company is looking to do some account-based marketing initatives, via Marketo. We currently do not have the abm module. Specifically, I am looking to create an alert which checks for contacts on the account having at least 2 interesting activities between them in the last 90 days. It would then trigger an email send to the account owner.… (Show more)

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Liana Vagharshakian

(to Kathryn Stone) 6 months ago (Show more Show less)

Right now, the ABM tool will not solve for this use case since it doesn't listen for Account wide activity. We do however have projects on our roadmap that will solve for this. Stay tuned.

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