Looking for a budding #Marketo rockstar to join our team! This is remote position in a fast-growing company with an exciting culture and fulfilling mission.
The Marketing Operations Associate is responsible for the end-to-end execution of marketing programs, and will serve a vital role in championing and supporting the use of marketing technology to improve client engagement and business results.
ESSENTIAL DUTIES/RESPONSIBILITIES:
- Build automated marketing programs within the Marketo platform.
- Support Marketing colleagues with developing and deploying email marketing programs, applying best practices for email design and deliverability.
- Improve the health of Marketing databases by managing list upload and data cleansing efforts.
- Build and manage web forms and follow-up programs.
- Champion Marketo usage at WCG, providing training, answering questions, and making recommendations on achieving optimal results with the platform.
- Analyze program performance and provide reporting and recommendations for improvement.
- Provide support for internal Marketo users and troubleshoot issues.
- Support the integration of Marketing and Sales technology with Marketo.
- Support the Director of Digital Marketing in onboarding and optimizing new marketing technology.
- Collaborate with Content Marketing and Design team members to produce industry-leading marketing and Sales experiences.
- Continue to develop marketing and technology skills and through training and continually testing new tactics and tools.
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