alludoalex

@SanfordWhiteman - Have you observed other consent management platforms (CMP) work better with Marketo's API, compared to OneTrust; or is this something that is better left trusted to a middleware or reverse-ETL for improved error handling and observability?

1. The focus on the question was the first email in the nurture series, so bouncing multiple times likely wouldn't happen until later in the series. The form would be the best point to check for validity - and give that feedback to the user. This would ensure that good data makes it into the platfor...

Final Quiz Time!>>>>>1. An organization has added a Welcome Series Engagement program for both B2B and B2C trial downloads of a promising new product. The first email in the Engagement Program has poorer deliverability than expected as compared to the rest of the series. What solution of those liste...

Yes, that's right, They're low cost, lowest accountable resources, and implicitly - fast to deploy.

1 - The short answer is that Invalid and Marketing suspended records are considered un-mailable by Marketo for non-operational sends. However, bounces CAN lead to Marketo marking them as Invalid, but it's surprisingly conditional. Hard Bounces fall into Two categories, 1 - marked as spam (which can...

The first time I see a case study, I do a quick scroll to the bottom of the case study to understand length, index where information is, general stuff. Maybe 20-30 seconds. Then for each question, I carefully read the question first to get context of what relevant information I'm looking for in the ...

Fixed! Thank you!

As we're heading into the final week of the program - I wanted to make sure each of you had the opportunity to fill out the following short form. Please complete this form by June 21st, 2024 to receive a 50% discount voucher on the Exam fee as a thank you for your participation in the Adobe Marketo ...

Most of you got these correct! 1 - This one can vary by org, of course - and it's surprising that there are mixed sources across search results. But abstractly, the following is correct and offers more flexibility between date-specific and evergreen campaigns that are always active. I could see Year...

Quiz Time!>>>>> 1 - Program and Asset naming conventions are fundamental to system governance. Arrange the variables below sequentially to create a basic program naming convention. Mark any field optional as you see fit. [DD] [Description] [YYYY] [MM] [Program Type] >>>>>2 - In constructing a scor...