In this four-part blog series, we will explore Adobe Marketo Engage (Marketo) and how it fits into the Adobe Experience Cloud (AEC), as well as options for integrating Marketo with...
Well, the 200 code makes me think that from Marketo's point of view, it received a suitable response receipt from the server. Which makes me think it's on their side. You said you ...
Hi, Rachel:Without knowing how your specific instance of SFDC is configured it's possible that the opportunity was won, but your SFDC didn't update the probability/stage. That has ...
Hi - inferred data is always going to be at the mercy of the IP data itself, and inferred regional data is always going to be a bit of a mixed bag, due to everything from travel to...
Your model is built so that someone can only move from Known to MQL or from Nurturing to MQL. If you want to be able to have people move to MQL from other stages (prospect, recycle...
Well, it wouldn't nullify them, it would just "skip" them (but the same would be true if you brought them in through your initial proposal too). I have seen models where people set...
How about simply allow them to move directly from a known/MCL (marketing captured lead) lead to the MQL stage (like the screen shot in my best practice model)? Then you don't have ...
Many Marketo users do not spend a lot of time, if any, in Salesforce.com and do not fully understand how it defines certain opportunity fields. This can be important when you’re le...
One of the unsung heroes of the Analytics tab is, in my opinion, the Company Web Activity report. If your organization is B2B, this report offers some powerful utility for your sal...