I'm a web, database, and network architect based in NYC, with specializations in the financial services, publishing, and SaaS sectors.
I build complex Marketo integrations for companies large and small... and can make Marketo forms and emails do things you never thought possible!
Check out my blog at https://blog.teknkl.com, which has Marketo-specific technical insights you won't see anywhere else, along with wider topics from my programming and systems work.
An IT team claimed the all-importantmkt_tokquery param✱wasn’t being attached to Marketo links, even though they redirected from Marketo’s click tracking server (a.k.a. branding do...
Framer LPs support custom code, but — as with other WYSIWYG site builders — the DX is pretty unfriendly.Insert » Utility » Embedgives you a miniature textarea with a proportional ...
Take this VTL snippet, intended to output trial keys for known combos ofCountryand custom fieldIntended Use:
#if( $lead.Intended_Use__c.equals("MycoAlert Trial Kit")) && ($lead.Co...
Ever wanted to copy a bunch of fields from a “lead template” to new leads on creation? Or “broadcast” field values from a primary lead to a group of related leads, say all from t...
When someone submits a Marketo form, there’s no built-in way to determine if they’re net newright then, in the browser. This means you lose your chance at directing some leads to ...
We’ve all seen (and hopefully obeyed) this warning inAdmin » Tags » Channels:
But do you knowwhyyou can’t change the box that says “Opened” to “Clicked” — and vice versa — to sw...
The URL of eachFilled Out Formis a key attribution point. You can easily save the full value to a custom field like so:
MktoForms2.whenReady(function(readyForm){
readyForm.onSu...
As if the rules for HTML email weren’t complex enough, sometimesthe exact same colorneeds to be represented in 2 different ways for different mail clients.
Rather than having 2 d...