Since there is a ton of information on the community about how to identify and manage records which bounce repeatedly I thought it would help if they were all in one location.How t...
Running a batch campaign to set non-responsive records to Marketing Suspended is one option you can implement to prevent accidentally sending them a promotional email while you det...
Whether you are a major enterprise or a small start-up, managing chronic non-responders, records who never open or click your emails, will help protect your sender reputation by re...
When working with clients I often see records from imported lists where the email address field is empty. The email address is often mistakenly imported into the incorrect column/f...
In a recent article by Jeff Coveney, he discusses steps to deleting bad data. Here are smart lists you can create to easily identify if a deleted record ever returns. Instead of cr...
Instructions to identify possible invalid email addresses and to set them to Marketing Suspended while you manually clean them up. In this example, Marketo hasn't marked them autom...
Hi Leanne, for novice Marketo users I would keep things straightforward and base it on min number of nurture links clicked within a timeframe.A more advanced method would be to cre...