Data governance is keeping your Marketo database up-to-date, accurate and useful. Here is how to create a data management campaign to identify generic email addresses in your syste...
Here are some helpful tips for fine tuning your Marketo data normalization campaigns. In this example, I will show how to improve a campaign used to normalize the State field.#1 Bu...
Hi Regan, if you see the notification in Marketo, on the right hand-side there should be examples and a link below it to all the records impacted by the issue.
Having a lot of SFDC records can possibly impact the Marketo sync speed. I define a large SFDC instance as someone with more than 1M records based on the number of Account, Contact...
All the great articles about implementing a custom sync rule in one location. Enjoy!First, what is a custom sync rule? A custom sync rule can be used to keep specific records from ...
Customers often ask me for tips for improving the integration, specifically the sync speed, between Marketo and SFDC. The syncing of a lot of fields can impact performance. Here is...
Do you ignore the Marketo notifications because looking at potential issues isn't much fun? Many times they aren’t as bad as you might. Here are some of the common notifications I ...