Kiersti_Esparz1

Level 7

Joined the community 09-08-2012

Level 7

Head of Product Management, Email Delivery & Compliance

San Mateo, CA

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Microsoft SNDS Instructions

by Kiersti_Esparz1 08-19-2020

Smart Network Data Services (SNDS) for Outlook.com For each IP within the ranges that are reported on by Hotmail’s SNDS, the following data are provided: IP Address Mail data Activity periodTraffic data SMTP verb and message recipient counts Sample commands Junk mail data Filter resultComplaint repo...

Blogs

4229 0 1
Re: Marketo helps manage your data with the List Unsubscribe Header

by Kiersti_Esparz1 09-03-2019

Brooke Hand‌, Apologies for my late response, I was out of the office and just saw your question today. My team has also observed the same issue you are describing and are actively working to resolve the issue. The behavior began when we implemented inbound TLS for bounces and unsub requests comin...

Blogs

5059 1 0
Growing Impact of Form Abuse

by Kiersti_Esparz1 02-12-2019

The concept of form abuse, AKA email bombing or list bombing, has been around for a long time. At a high level this is where addresses are added to your database through a form by someone other than the address owner. These attacks may not seem bothersome at first, what's a few misrouted emails? How...

Blogs

9093 3 10

Deliverability
Re: Marketo helps manage your data with the List Unsubscribe Header

by Kiersti_Esparz1 01-17-2019

Jeff,It is possible that you are sending sample or test messages to the tool? Marketo does not add the LU Header to test emails anymore, after an update a few months ago.If you aren't sending tests, but live emails, this could be a bug. Please reach out to Support so we can document this and escal...

Blogs

10134 1 0
Re: Marketo helps manage your data with the List Unsubscribe Header

by Kiersti_Esparz1 01-17-2019

Yes, the unsubscribe reason should display "List Unsubscribe."

Blogs

10134 0 0
Suppressing addresses to protect customers & The Network

by Kiersti_Esparz1 11-29-2018

For years Marketo has been developing a database of full email addresses and domains that are determined to be so risky to a customer’s on-going success and the health of the Marketo network that the addresses are never mailed to. Some are unsubscribed from a customer’s database and others are soft ...

Blogs

26764 1 1

Deliverability
Re: Tools to monitor your Sending Reputation

by Kiersti_Esparz1 11-02-2018

Zoe & Raj, Marketo sends from four different datacenters and there are different IPs used in those datacenters. It also depends if you are sending from Marketo's shared or dedicated IPs. You are also to see the IP/s you are sending from by looking at the email headers of an email you've sent from M...

Blogs

6837 0 0
Re: Cracking the Inbox Code: Barracuda

by Kiersti_Esparz1 07-05-2018

Thank you Josh Hill! A change was pushed out to the articles that seemed to have broken external links. While we hoped to have edited all the broken links it looks like not all were caught - definitely let me know if you see others! Thanks again!Kiersti

Blogs

3330 0 0
Re: Understand your Gmail reputation using their Postmaster Tools

by Kiersti_Esparz1 06-26-2018

Thank you Josh Hill! The link had moved, I went ahead and added two new references. Thanks again,Kiersti

Blogs

2669 0 0
Email Filters appear to be Clicking Links

by Kiersti_Esparz1 06-25-2018

*Updated in September 2024 An updated blog related to Understanding a Spike in Click Activity Support, Services and Marketo Engage Executives occasionally report an increase in customers escalating elevated email click volumes in performance reporting. The most typical escalation will identify the i...

Blogs

14644 8 3

Deliverability