Kiersti_Esparz1

Kiersti_Esparz1
Contact Me
Online Status
Offline
Date Last Visited
‎09-16-2020 07:20 PM
Level 7
Joined the community 09-08-2012
Rank Icon Level 7
Head of Product Management, Email Delivery & Compliance
San Mateo, CA
Filter by user contributions
  • Navigating email delivery into China
    by Kiersti_Esparz1 name dot 09-09-2020 quickview

    What is the Golden Shield Project?The Golden Shield Project, commonly referred to as "The Great Firewall of China", is an initiative by the Chinese government designed to monitor and heavily censor all internet content. While most firewalls offer a protective shield around a corporation, Golden Shie...

    Documents
    35642 5 0
  • Microsoft SNDS Instructions
    by Kiersti_Esparz1 name dot 08-19-2020 quickview

    Smart Network Data Services (SNDS) for Outlook.com For each IP within the ranges that are reported on by Hotmail’s SNDS, the following data are provided: IP Address Mail data Activity periodTraffic data SMTP verb and message recipient counts Sample commands Junk mail data Filter resultComplaint repo...

    image_type
    Blogs
    4148 0 1
  • Re: Uploading discoverorg leads into MArketo -- ok?
    by Kiersti_Esparz1 name dot 03-06-2020

    Brendon, Thank you for asking about whether this source of leads would cause problems. As @SanfordWhiteman pointed out there are definitely quality issues that are of concern any time you are mailing to a list of email recipients who have not opted in to hear from you. In addition to the risk to yo...

    image_type
    Discussions
    2830 1 0
  • Re: Help - extremely poor open and clicks (mostly by bots)!
    by Kiersti_Esparz1 name dot 12-12-2019

    Marketing Interface Team,You mention that you mailed to a brand new database, this sounds like these were addresses you had never mailed and who you did not have a previous relationship. As a reminder, Marketo has an Email Use Policy that is explicitly Opt In. Acceptable Use Policy for Adobe Campa...

    image_type
    Discussions
    7092 1 1
  • Re: Marketo helps manage your data with the List Unsubscribe Header
    by Kiersti_Esparz1 name dot 09-03-2019

    Brooke Hand‌, Apologies for my late response, I was out of the office and just saw your question today. My team has also observed the same issue you are describing and are actively working to resolve the issue. The behavior began when we implemented inbound TLS for bounces and unsub requests comin...

    image_type
    Blogs
    4912 1 0
  • Re: Really? I can't have my customers whitelist my account?
    by Kiersti_Esparz1 name dot 04-04-2019

    Marc Asmus - The internal resource was made public and has been published here - Whitelisting Emails Specific to Your Instance -Kiersti

    image_type
    Discussions
    5549 2 1
  • Growing Impact of Form Abuse
    by Kiersti_Esparz1 name dot 02-12-2019 quickview

    The concept of form abuse, AKA email bombing or list bombing, has been around for a long time. At a high level this is where addresses are added to your database through a form by someone other than the address owner. These attacks may not seem bothersome at first, what's a few misrouted emails? How...

    image_type
    Blogs
    8983 3 10
    Deliverability
  • Re: Marketo helps manage your data with the List Unsubscribe Header
    by Kiersti_Esparz1 name dot 01-17-2019

    Jeff,It is possible that you are sending sample or test messages to the tool? Marketo does not add the LU Header to test emails anymore, after an update a few months ago.If you aren't sending tests, but live emails, this could be a bug. Please reach out to Support so we can document this and escal...

    image_type
    Blogs
    9981 1 0
  • Re: Marketo helps manage your data with the List Unsubscribe Header
    by Kiersti_Esparz1 name dot 01-17-2019

    Yes, the unsubscribe reason should display "List Unsubscribe."

    image_type
    Blogs
    9981 0 0
  • Suppressing addresses to protect customers & The Network
    by Kiersti_Esparz1 name dot 11-29-2018 quickview

    For years Marketo has been developing a database of full email addresses and domains that are determined to be so risky to a customer’s on-going success and the health of the Marketo network that the addresses are never mailed to. Some are unsubscribed from a customer’s database and others are soft ...

    image_type
    Blogs
    26601 1 1
    Deliverability
View
List View List View
Tree View Tree View
Sort By
  • Establish Establish Earned on 2.08.21 Earned by 2344 people Select to learn more
  • Boost 100 Boost 100 Earned on 2.08.21 Earned by 121 people Select to learn more
  • Boost 50 Boost 50 Earned on 2.08.21 Earned by 204 people Select to learn more
  • Boost 25 Boost 25 Earned on 2.08.21 Earned by 353 people Select to learn more
  • Give Back 25 Give Back 25 Earned on 2.08.21 Earned by 332 people Select to learn more
  • Publish 20 Publish 20 Earned on 2.08.21 Earned by 13 people Select to learn more
  • Boost 10 Boost 10 Earned on 2.08.21 Earned by 709 people Select to learn more
  • Give Back 5 Give Back 5 Earned on 2.08.21 Earned by 1282 people Select to learn more
  • Publish 10 Publish 10 Earned on 2.08.21 Earned by 29 people Select to learn more
  • Boost 5 Boost 5 Earned on 2.08.21 Earned by 1228 people Select to learn more
  • Give Back 3 Give Back 3 Earned on 2.08.21 Earned by 1973 people Select to learn more
  • Publish 5 Publish 5 Earned on 2.08.21 Earned by 59 people Select to learn more
  • Boost 3 Boost 3 Earned on 2.08.21 Earned by 1807 people Select to learn more
  • Give Back 10 Give Back 10 Earned on 2.08.21 Earned by 719 people Select to learn more
  • Engage 10 Engage 10 Earned on 2.08.21 Earned by 85 people Select to learn more
  • Publish 3 Publish 3 Earned on 2.08.21 Earned by 83 people Select to learn more
  • Applaud 25 Applaud 25 Earned on 2.08.21 Earned by 448 people Select to learn more
  • Boost 1 Boost 1 Earned on 2.08.21 Earned by 3992 people Select to learn more
  • Give Back 1 Give Back 1 Earned on 2.08.21 Earned by 4363 people Select to learn more
  • Engage 1 Engage 1 Earned on 2.08.21 Earned by 831 people Select to learn more
  • Publish 1 Publish 1 Earned on 2.08.21 Earned by 153 people Select to learn more
  • Applaud 5 Applaud 5 Earned on 2.08.21 Earned by 1841 people Select to learn more
  • You're It You're It Earned on 2.04.20 Earned by 1872 people Select to learn more
  • Opinionated Opinionated Earned on 2.04.20 Earned by 254 people Select to learn more
  • Influencer Influencer Earned on 2.04.20 Earned by 638 people Select to learn more
  • Groupie Groupie Earned on 2.04.20 Earned by 5320 people Select to learn more
  • Helpful - Legacy Badge Helpful - Legacy Badge Earned on 2.04.20 Earned by 293 people Select to learn more
  • Bookworm Bookworm Earned on 2.04.20 Earned by 848 people Select to learn more
  • Affirm 100 Affirm 100 Earned by 14 people Select to learn more
  • Validate 250 Validate 250 Earned by 3 people Select to learn more
  • Give Back 300 Give Back 300 Earned by 41 people Select to learn more
  • Ignite 60 Ignite 60 Earned by 24 people Select to learn more
  • Engage 100 Engage 100 Earned by 3 people Select to learn more
  • Publish 60 Publish 60 Earned by 4 people Select to learn more
  • Applaud 500 Applaud 500 Earned by 16 people Select to learn more
  • Publish 50 Publish 50 Earned by 4 people Select to learn more
  • Publish 40 Publish 40 Earned by 6 people Select to learn more
  • Ignite 40 Ignite 40 Earned by 42 people Select to learn more
  • Give Back 100 Give Back 100 Earned by 107 people Select to learn more
  • Ignite 70 Ignite 70 Earned by 19 people Select to learn more
Show More
Public Statistics
Date Registered ‎08-09-2012 02:03 PM
Date Last Visited ‎09-16-2020 07:20 PM
Total Messages Posted 81
Likes Received 163
Home