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Advancing careers has been on my mind lately since I just started a new job as Senior Director of Demand Operations at F5. Having recently gone through the soul searching process to figure out what I want to do when I grow up, I've learned a lot about what career options there are, how to go about...
Is the registration LP and form in marketo?What is the logic in your Smart Campaign for smart list and your flow step. Can you send screen shots.
Welcome to the Marketing Nation Bill Pederson. That's you my friend!! And Newbies be kind and patient with yourself. It's taken years to amass this knowledge.
A good friend of mine just started on his Marketo journey and got a brand new instance. (So jealous) and asked me how a Marketo Newbie can get started training wise. As I was putting the list together of resources, I realized I get asked this question many times and thought I’d share my favorite go ...
Here is some homework and additional material that goes along with this years Summit 2019 Analytics that Matter: Reports for Every Stage of the Funnel Session. To really understand how First Touch and Multi Touch are calculated in Marketo, spend about an hour working through these word problems. ...
Channels and successes something so simple yet so important and powerful especially for reporting Silicon Valley User Group #SVMUG
Can't wait to see how Adobe +Marketo is going to accelerate the roadmap. Silicon Valley User Group #SVMUG
Jackie Gragnola In Marketo, you can set the email channel as operational not to be included in reporting. Typically if I am sending an email for a specific event for them to register or attend, I don't use the email program, i just use a smart campaign. I reserve the email program (looks like a ...
Whether you came to my talk on the Analytics that Matter at Summit 2018 or not, the real key to understanding how First Touch and Multi Touch Attribution is calculated in Marketo lies in this document. Or rather your post Summit 2018 homework. Yes . . . I was that kinda TA. What happens when you r...
The Key to Finally Understanding how FT and MT Attribution are CalculatedHere is the worksheet that I mentioned. Go at it!!!