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That would certainly work. You can use the form fill trigger to call the webhook and map the response in the setup of your webhook.
Worth mentioning: Marketo has recently added a feature where you can schedule the automatic deactivation of scheduled batch campaigns, triggers and landing pages. For any program with a known end date, it is very useful to set this proactively and help your housekeeping activities.
Totally agree with you there. As for controlling when a lead syncs, you can of course define any kind of trigger. A lead score threshold being reached, a specific interaction or a revenue cycle stage being reached the most common ones.
@Darshil_Shah1 already gave you a few good angles to try and find out what happened. If the email sends were from last February the Email Send and Email Delivered actvities would indeed already be removed. However, the Open Email activity is retained for 25 months. So if the email performance report...
If email 2b actually went to the intended 50% sample, I expect the other 50% actually are member of the smart campaign, otherwise the audience size doesn't make sense. I would also check in the audit trail whether the smart campaign was changed aound the time of sending and whether email 2a was actu...
In addition to the fact that anonymous visits are logged in Marketo, but not seen in the activity logs, there is a second reason. Any person that did not accept cookies will also not have their page visits tracked.
As @SanfordWhiteman indicated, the key to finding out what happened here is to identify the API user associated with the call that generated the error. In Admin, you can trace back which integration and therefore which external app was the source. It is in that app that the detailed error response h...
In addition, the filter you added does not make any sense. Your trigger now fires if someone visits a web page containing demo and in the past 5 minutes they also visited any page that does not contain thank-you. There's a few reasons why this will not work:You are not looking to exclude people who ...
That is something you have to figure out with your data. I would suggest to let the directory run for a while and analyze the data before making those decisions. I tend to suspend all categories, but lift the cat3 soft bounces after a while for a second chance. If it then bounces again straight away...
I actually use it both for creating insights (you can see the details of the bounce profile for every person, so you can drill down much easier on what the most common problems are) and to manage the Marketing Suspended flag. Any person bouncing too many times gets set to Marketing Suspended and a r...