Level 10 - Community Advisor + Adobe Champion
Joined the community 19-09-2019
Level 10 - Community Advisor + Adobe Champion
Sr. MarTech Consultant
Netherlands
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Katja_Keesom
06-12-2025
Something I am quite vocal about is the need to change vocabulary. Functionalities are there, but in a different way. So as @Disha_Goyal6 mentions, in the new email designer we speak about "structures", "content" and "fragments" with locking options at several levels. With fragments having the optio...
1013 2 3
Discussions -
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Katja_Keesom
06-12-2025
Yup, that is the way to do it. The good news is also that there is a beta in progress where you can centrally define brand themes and apply them to your email quite easily, so I think Adobe might just beat @Dave_Roberts 's estimate this time 😉
957 0 1
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Katja_Keesom
05-14-2025
Hey there,Your question peaked my interest for sure. I have to admit I am in no way fan of reminders to non-openers, purely because of the unreliable nature of the Email Open activity. Nowadays in B2B, many recipients will have mail scanners running which will give you false positives. Also, the Ema...
1069 1 1
Discussions -
I am one of those geeks that will keep an eye on Marketo's release notes to see what new and exciting features are about to go live. Especially with all the announcements for this year that is well worth paying attention to. I was getting a little frustrated though that the dates mentioned were not ...
276 0 0
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Katja_Keesom
04-16-2025
I share your enthusiasm and comments. I had not caught the preview for tokens challenge just yet. I will make sure to highlight it to the product owner. However, I would encourage you to start using the terminology from the new email designer. As an example, Fragments ar really good, but they are no...
950 4 0
Discussions -
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Katja_Keesom
04-02-2025
Hi all, apologies for the late response here. Addressing your questions and remarks:@nhabischWings I have not had my hands on this in beta, so I can not say for sure yet. As I understand it, your existing emails with velocity should keep working as is for now, so there is no immediate need to change...
1222 2 0
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Katja_Keesom
03-20-2025
@Disha_Goyal6 The new emails should show up in the same reports as the older ones. Just checked with the product manager and there should be no difference.
1426 3 0
Blogs -
Early February Adobe brought the new Email Designer to Marketo. The UI of this new designer is a much welcomed improvement to what we have been used to. There are lots of things in there to be enthusiastic about. The way fragments can be stored as independent ‘modules’ for re-use and the high level ...
1994 4 6
Blogs -
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Katja_Keesom
12-17-2024
I haven't experimented with the Design Studio features yet, so it is great to hear that option has been added. Also, you can manage yourself during the webinar when you start and stop the recording, so editing afterwards should not be necessary.
867 2 0
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