SanfordWhiteman

SanfordWhiteman

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I'm a web, database, and network architect based in NYC, with specializations in the financial services, publishing, and SaaS sectors. I build complex Marketo integrations for companies large and small... and can make Marketo forms and emails do things you never thought possible! Check out my blog at https://blog.teknkl.com, which has Marketo-specific technical insights you won't see anywhere else, along with wider topics from my programming and systems work.
Joined the community 23-07-2014
Rank Icon Level 10 - Community Moderator
Chief Technologist
New York City
  • Re: Hyperlink to Email Won't Open

    As Josh suggests, you should make mailto: links as generic as possible to maximize the chance of it actually functioning for a given lead. I would add both mktNoTrack and mktNoTok to such links. mktNoTrack means you no longer rely on a browser bouncing from a web page (Marketo's click tracking pag...

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  • solved badge Re: Helpful Tip: Clean up CSS with &'s in Subject Line

    @Dory Viscogliosi it will show up in the Editora and in Preview as well... though completely understandable that we wouldn't notice this "fixup"!

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  • solved badge Re: Helpful Tip: Clean up CSS with &'s in Subject Line

    I'd say the lesson learned is that Clean Up CSS is buggy. Shouldn''t this be filed as a bug report?

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  • Re: Text on top of image

    I also don't see a particular advantage to having a background image, but hey, it's an aesthetic decision.@Heather P remember that text needs to be legible even if the bg doesn't load, since you cannot assume mail apps will load images. Meaning you want to set a fallback background-color (in my sam...

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  • Re: Text on top of image

    As @Shannan notes you can think of the task as adding a background-image to text, not the other way 'round. And its use is not llimited to tables; for example, a simple A tag can have style="background: transparent url(http://example.com/img/background.png) center center no-repeat;"etc.I strongly di...

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  • solved badge Re: False open rate results?

    As @Adam W said, if content changes end up affecting deliverability, they will in turn affect openability.A low ratio of text to image area is considered spammy (error-prone or not, this relationship is coded into major anti-spam software, based on the practice of hiding text within large images). ...

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  • solved badge Re: Are paginated API queries each counted against daily 10K limit

    OK, thanks. Small suggestion: Get Usage shouldn't itself count toward the limit. Operational queries like that could have their own limit.

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  • solved badge Re: Are paginated API queries each counted against daily 10K limit

    Yeah, the problem with that UI is it doesn't get updated immediately and it's the total for 7 days. With multiple apps running it is difficult to isolate what is being counted.I see that REST (I have been using SOAP) has the Get Daily Usage method, so that should work. I can already see that gettin...

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  • Re: Marketo Encoded URL

    The closest to this kind of obfuscation (or "friendliness," if you will) is the TITLE attribute, not ALT. The ALT is designed to be displayed in place of the image when the image is not available or when the device does not support images, not as a tooltip above a successfully loaded image.However,...

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  • solved badge Are paginated API queries each counted against daily 10K limit

    For queries that return startPosition/remainingCount to paginate 10 at a time, is only the first SOAP call counted against the limit of 10,000 API "calls," or is each page counted?

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Public Statistics
Name
Location New York City
Personal web page https://blog.teknkl.com
Date Registered ‎07-23-2014 11:52 AM
Date Last Visited yesterday
Total Messages Posted 25,627
Total Tags 666
Likes Received 12316