SanfordWhiteman

@Nate A You can't delete the user's cookies if they don't visit your website again, but if they do follow a link, you can certainly clear their Munchkin cookies before loading Munchkin.js, therefore making a new anonymous lead for subsequent page views.

@Kristen M but I still see nothing about it that isn't safe or surefire. If it's known to not work in some way, we should file a bug with Marketo, not cast doubt on a feature we actually trust every day. Also, assuming a PDF is actually saved from that same web page, I don't see how that's easier ...

I don't see any reason to trust View as Web Page links for day-to-day marketing, but not for an archive. Either they work or they don't. Do you exclude them from your e-mails?

@Courtney G: perhaps you mean something else, but View as Web Page links (to http://landingpages.example.com/index.php/email/emailWebview?...) certainly don't require that you be a known (associated) lead when viewing.

Assuming you're talking about Marketo-hosted landing pages, those page views should already be registering, albeit as anonymous visitors (for that is what they are).

A user will not be automatically associated unless they fill out a form. The form submission can happen after they visit your website -- their old anonymous activities will be merged in. But if they don't fill out a form, you have to write server-side code (using either Munchkin API and/or the REST...

... interesting that Josh and I came at this from opposite angles. He's of course totally right that you could have a From that doesn't accept messages and a Reply-To that does, so in that case you're putting the Reply-To "in front" to make sure a human reads those.Either way, you should be able to...

Simply: Reply-To is the mailbox to which you want human-generated (i.e. manually composed) replies to be sent.Technically speaking there is no need for a Reply-To if the From is the same address. The From address will be used in the absence of a Reply-To. However, these days most people set both ev...

As Josh suggests, you should make mailto: links as generic as possible to maximize the chance of it actually functioning for a given lead. I would add both mktNoTrack and mktNoTok to such links. mktNoTrack means you no longer rely on a browser bouncing from a web page (Marketo's click tracking pag...

@Dory Viscogliosi it will show up in the Editora and in Preview as well... though completely understandable that we wouldn't notice this "fixup"!