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A typical lead scoring model usually means either of the following two approaches A list/combination of triggered campaignsA sequence of demographic/firmographic campaigns, and a group of behavior scoring campaignsScoring, as one of the prominent tactics of modern marketing, keeps evolving, forever....
Not sure if I understood correctly, however if you want to see leads which were created in past week, but did not sync to SFDC, you can do this via the following SL:For existing leads, we may need to see the Notifications Hope it helps!
If we can ensure that other email campaigns are not scheduled at the cast-time of the stream, this could be even better for this case.
A filter mentioning "not a member of nurture program" in the other email-sends would have been the simple method, if there was a possibility to remove the members from nurture program when they complete a stream. However, given the suppression is only needed until someone completes one of the stream...
Great points Ashley Langford - Especially like the intentional use of "digestible" categories."Used by" is certainly a hidden gem, which in addition to activity log untangles the connected dots hiding in plain sight. In addition to the categories mentioned, I think it's worthwhile to start consider...
In addition to internal organization, it’s worth to document the linking externally as well - especially via flow charts and spreadsheets. This helps to defreeze the technical nature of Marketo-Builds, and translate them into language which extends to more non-technical audience.Also, having a Gloss...
Hi Ronn BurnerI'd suggest to try using "Was Delivered Email" AND "Email Address" filters as the following - This should give you an exact count and the list of records to whom the email was delivered.The following filters should give the records where the email bounced.Hope this helps!
Can't we use Email Assets in Streams to support Time-zone based delivery, even if we have the Engagement Programs setup with nested programs within them?
No - a preview is not an open. It could be that the images are blocked in user's inbox settings.