Level 5
Joined the community 21-05-2014
Level 5
UK
EMEA Marketing Director
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As a practical suggestion if you only have 4 emails why not wait until the streams are done and then consolidate going forwards with new email content? You will have good reasons b...
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A nice idea in principle but most companies do already have chat/instant messaging capabilities outside of Marketo so I am not sure how much extra value this would really add.
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I agree using Head Start could help here. Albeit I do think Marketo tends to move slowly for larger batches of emails.
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This makes a lot of sense, particularly for larger organisations running many campaigns.
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My experience is the same as Mark i.e. just update in SFDC and Marketo automatically updates without any issues. Is it different depending on the setup though? We synchronise using...
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The same for me - it's almost always because the 'active' box needs ticking.
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One very obvious thing I have learned from experience about using a trigger to initiate an action concerning leads/data (leads are added to list and similar steps) is to only uploa...
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Scoring behavioural and demographic criteria is the obvious step as others have pointed out but I also recommend looking at scoring by asset type too e.g. ascribing scoring values ...
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Leaving aside the project management side of this question (which others are answering well) I do think there's another element to consider here in my experience - often requests c...
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That's a good article by Marketing Week and I liked the Hitchhikers Guide to the Galaxy reference - a trilogy in five parts and great books! Essentially the upshot as I see it toda...
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