A Marketo user has the ability to merge a Marketo record together with a SFDC Lead or Contact record if the Marketo user has the “Merge Leads” permission. Merging can only be done ...
If there are duplicate records based on email address in SFDC both will appear in Marketo.
Marketo doesn’t de-dupe records coming from SFDC since we view the duplicates created ...
Picklists from a SFDC field will show up as values on a Marketo form if you change the field type of the field in the form to Select.
Only values common to both Lead & Contact/Acc...
Field types from SFDC fields are automatically mapped to field types in Marketo.
SFDC Field
Marketo Field Type
Text
String
Long Text Area
Text
Checkbox
Boo...
SFDC Opt-Out field on the Lead and Contact Objects is mapped to the Marketo Unsubscribed field.
Whenever a sales rep checks the SFDC Email Opt Out box, the Lead will be unsubscr...
Changing the type of a SFDC field is one of the reasons why landing pages are put into draft mode automatically by Marketo.
Change to Field
Marketo Form Automatically Re-App...
When a record is converted in SFDC from a lead to a contact Marketo automatically changes the SFDC Type field from Lead to Contact.The change in SFDC type doesn’t cause a data valu...
If you are integrated with a CRM like SFDC, the account/company fields in Marketo as viewed on the Company Info tab of a record are editable when a record is in Marketo only or is ...