Level 4 - Champion Alumni
Joined the community 14-03-2016
Level 4 - Champion Alumni
Corporate
VP of Consulting
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Hi Sarah,Yes that's tricky one, since you have crossover you can't use segments or partitions and it sounds like one field, even if it's a multi-select, isn't going to cut it. I'd ...
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Hi Andrew,I used DigitalPi for this at my old company. They are awesome and will give you something that feels much more branded and personal.Best of luck!Andy
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Hi Doug,If you're going to use tokens in Marketo you need to have the values in the system in one way or another.To get the values into the system, you'd need to execute in one of ...
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Hi Sue,Here is I have seen that yielded great success. Create Product Score as a separate channel in your tags (depending on how many you have). Your statuses indicate the level of...
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Here is what we use:InvitedRegisteredAttendedNo ShowVisited BoothAttended SessionMeetingWe may not use all of them for every tradeshow, depending on what data we get from each trad...
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Hi Brian,I would recommend starting and additional post on this. I think you'll get some interesting responses from the community. That said, yes I have. Happy to share those with ...
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Hi Wolfgang,We use something called BriteVerify. What I like about them is that they're cost efficient and they're integrated into Marketo. You can verify your list before you send...
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Hi Shea,The biggest tip I can give you here is look for ways to save sales time and keep what you pass to them very clear and actionable.Some things I have done in the past that ha...
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Hi Karina,For non-marketers, I like to keep it simple, high-level and use analogies that they can relate to.Most people know what email marketing is at this point, like MailChimp. ...
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Felicia,You could also look at using nested Send Programs for your outbound communications. This would give you visuals and automatic engagement scores. Additionally, it breaks out...
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