Most of us, to one degree or another, send “email blasts” (or “sends” or “communications”) as a regular tactic in demand marketing. Email can fit a variety of use cases as a standa...
In the world of art and cooking, the concept of “upcycling” is not a new one, but has gained traction. Imagine that you are an artist and discover that someone is getting rid of th...
HI Katja - this idea is great. I'm going to vote it up.However, this connection issue is related to Salesforce's architecture and how it exposes objects to the API, so I'm not sure...
One thing that you will need to note is that the Account-Contact Relationship object in Salesforce isn't recognized within Marketo... only the primary Parent Account relationship t...
Thanks Sanford.@ggerlaone thing you should always keep in mind is to manage your workflows so you can bulk your API calls as much as possible to avoid using up calls and (of course...
Hi@ggerlathanks for your post. Within the UI, this is what I would expect to do but hear your concern. Do you have access to any API workflow tools?You can call, via a Self-Service...
Hard bounces are fairly straightforward because you will get an error code that indicates why the email bounced.
Soft bounces are more difficult, but they are a leading indicator ...
How are you inserting your content into the engagement streams? Are you using email or programs?
The reason I mention this is that Engagement score when using programs is based on ...