Amy_Goldfine

I would open a support ticket

Welcome to the Marketing Nation!Highly recommend Marketo University Online, which is a free interactive learning platform.You can watch some great YouTube videos from Joe Reitz, The Automation Geeks, and recorded Marketo User GroupsDefinitely join your local MUG, or attend any virtual ones!

Love these tips, Christina!

I think Adobe does something similar, maybe @Paul_Wilson8 can help?

I think naming conventions are your only way to really do this. If you're having trouble getting people to adopt naming conventions, you need to figure out how to make it easier for them. You can build one in a Google Sheet to start. We had a consultancy build a web-based tool, and made it a default...

Rather than having the Lead Source value sync down from LinkedIn, can you have an Operational program that listens for new records created by LinkedIn Lead Gen and set the Lead Source using a flow step?

You should talk to your legal team, but I have typically had separate opt outs for sales vs marketing.

You should create a support ticket

You should open a support ticket

You need to configure it in the package settings in SFDC. https://docs.marketo.com/display/public/DOCS/Marketo+Sales+Insight+Configuration+Tab+in+Salesforce FYI it only shows all upcoming emails and events, not just those that are relevant to the contact, so it may or may not be relevant