Last Updated Date: December 15, 2023
As a Marketing Operations professional, a key part of your job is administering your team’s martech platforms. You need to make sure your tool...
Oooh, never thought about using a global token for sending alerts! I have always sent alerts to email groups and then make sure the rightpeople are the group (marketing-ops@, webin...
The new year is a great time to think about adding capacity to your team, and it’s often easier to get budget to hire a consultancy than to hirein-house. Bringing in outside help i...
Definitely agree to put them in the Database. Even better if you can build them into Segmentations if that makes sense. You can lock downwhich rolescan edit Segmentations, which he...