Hi Michal,You choose, which leads to add as members of a program. You can be members of a smart campaign in a program and not be members of a program. Depends what data you are pul...
Unfortunately, the utm parameters are a property at the lead level and not of the program level so there isn't a way to freeze that info in time or to associate that with the parti...
Hi Erin,That's pretty much what I do. I have an MQL date and a Last MQL date. So the first time a lead MQLs the MQL date and the Last MQL date get's stamped.If it goes to nurture a...
To add on to everyone else's comments. You want to use segments to delineate who get's what language and use dynamic content in the email. So you will have one email in marketo, an...
If you truly plan on going down this path for personalizing your website, you could have a look at RTP since what you are describing is exactly what it does. Infer information abou...
Hi Lisa,There are a few ways that I have addressed this in the past.1) Use Litmus and send a link to your stake holders. This also gives you the benefit of seeing how everything wi...
Does anyone know if this is possible? I know that RCE can't see these fields. I've thought about writing the data value onto another field at the Person level but then I end up run...
I would recommend using the engagement nurture program. Set the cadence to weekly on whatever day (i.e. Wednesdays at 9am) The nurture program will allow the best flexibility to ad...
You can create this report with Lead Performance. Go to set up and choose the time frame and group leads by lead source. Drag over custom columns and that is where you select the s...