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One thing to keep in mind is that foundations is a good starting point but because each companies and marketing scenarios are different it is definitely not going to teach you everything that you need to know to solve a problem or address a situation. As long as you have the right expectations goin...
If you have a large organization, you can require people who create programs to add a tag with marketing manager or marketing user. then run a report and see number of programs and group by that tag. Its' not exact but a definite surrogate.
Adding Openprise to the list of merging platforms
You should check with your legal team as different companies interpret spam laws. Best practices, is yes, if they unsubscribe for marketing emails that information should be passed onto yes ware, sales loft so that folks are not getting emailed by sales. I have experience many pissed off people tha...
Hi Eddie,I just went through an RTP installation and there are a few resources which were super helpful. Introducing The Definitive Guide to Web Personalizationhttp://docs.marketo.com/display/public/DOCS/Web+Personalization+-+RTPThere are a lot of possibilities of what you can do but start simple. ...
How do you get around the reporting issue that these were not leads created, can I manually restate Mkto Created on and push that value back into the created date because this will throw off all my reports in RCE.
We've been using Ringlead to do a batch merge and found that when we ran the merge, all the records are now showing as the create date both on the SFDC and Marketo record as being on the day of the merge? Is there any way around this? When you merge a record in Marketo manually does this also happ...
Hi Maggie,You want to make sure that your sample size is large enough so you could run the test again, or it could simply mean that there is no difference. If you are asking from a Marketo functionality how a winner is chosen, that's a different question entirely. The likelihood of it being exactl...
I'm a big fan of strikeiron/Informatica. High quality data, easy integration with Marketo, it's a simple web hook, the codes are super detailed so you can write campaigns to auto segment and put folks on an exclusion list. And it's really affordable. I did a bake off between Informatica and some ...
I definitely see this in all new instances, but in the old ones I haven't seen them roll out this change in all of them yet. It does get a bit confusing now as sometimes there are two fields for source where as before i knew that the right one had lead in the name.