HTML email templates can be a bit tricky now that you have to contend with responsive design as well as the variety of different platforms. Pulling HTML from one system and droppin...
I did have one use case for this and that is to use Hubspot to host the website and use Marketo for the email automation back end. You can theoretically pass data from hubspot form...
You could theoretically use acquisition program date for this but not all acquisition dates indicate behavioral activity ie operational programs. Ensuring that all activity is capt...
Even better you can just use a form and turn on Known lead so all they have to do is click the button. You don't even have to pre-populate it so they don't get confused that they a...
HI Tara,Are you editing the email or editing the email template? Marketo has pre-defined editable regions and you have to go into the template to change those. The new email editor...
If they are net new, you could either have them self identify on the form which would add a field which I do not recommend or you can just have a simple smart list or segment conta...
I have handled this by creating a date field called Engagement Date. This is triggered on behavioral score. So when the behavioral score changes to something greater than 0, I stam...