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Can you figure out how long ago this particular email could have been sent (if you had a program/campaign for it -- you can look at the date/time of send). If it's from before 90 days, Marketo would have purged send email activities (high-volume activities are purged from the act log after a 90-day ...
Yes, Facebook and most other Launchpoint integration updates/form submissions have a source = Web Service API.
@CristinaGriffin, we might need more details here (specially, what do you mean by deployment?), but in general to answer your question, in Marketo, A/B test emails are treated as a single deployment (you approve a single email program)—additionally, only one version (the winner or a test sample) is ...
@gmartella, if you're seeing the field on the lead object in Marketo > Salesforce Object Sync tab, then there's likely no issue with the permission set (i.e., the sync user can see this field). Do you see the field on the person profile page (SFDC custom fields tab if the new field isn't mapped with...
@MartaOrsini, Sandy is absolutely right! We don't know how these custom fields are being used/updated, etc., for us to tell you about them. If you don't have have instance's documentation/field mapping document, where you might info on this fields, you'd want to investigate a bit around how these fi...
@ashah123, going with a dedicated list and SC to maintain the list membership will be simple, so if you want to avoid complicating your filtering logic with/ engagement program membership, you can go via that route. It seems you are referring to the filter that identifies members of the engagement ...
Thanks for explaining your use case! A bit late to the party, but @Michael_Florin's approach should work. Just a heads-up: Pay close attention to the wait step and any changes to the Engagement Program cadence (like pausing it by nurture operational/watchdog campaigns). With this throttling setup: I...
I like the idea of referencing the program membership as a proxy of adding people to a list -- the only downside/consideration here is how you update people who're done with the warm-up engagement program (either complete it/engage enough to put them in your regular marketing flows) -- do you remove...
@Dave_Roberts, thanks for your comment. Glad that you liked the post. So many teams miss Marketo’s superpower by treating it as just another tool instead of the growth engine it is. Love your litmus test—real ops excellence is what others can build after you. That’s the difference between quick fixe...
@jessicataggart, you have 2 options here:Build nurture using Marketo Engagement program and have a campaign that Paused people to acheive the variable cadence scenario -- you can't have variable (or relative-ish) cadence in a stream based on the entry date.Build custom nurture using Default program ...