Might be different in different countries, doesn't seem to be that widespread around here yet. Mostly some large international companies, but SME not so much.
That is entirely true. It serves mainly to identify the suspected leads where mail scanners are active. You would need to further analyse these records to see the rest of their beh...
This filter will give you all people who are "unengaged" in at least one program rather than in all programs. I do believe it should work if you reverse the logic, so:
Member of P...
As many people have already said in response, a fully reliable solution is simply not present. I do however like the suggestion made in a previous discussion on this topic to inclu...
Finding a lead by its Marketo lead id does have some real life use cases, so it would be great if the field could be used in smart lists. One example would be a database with a hig...
True enough, but in my experience owners of events (online or live) want to be on top of issues like this, so they can follow up straight away. I was building alert processes insid...
I wouldn't use a form like that. If you are emailing to the person and all you want is to offer them the option to opt in or out, you do not need all those fields (the person is al...
I couldn't agree more. So far in situations I have seen where compound dedupe keys were allowed based on a specific use case, a lot of unwanted and unanticipated dupes were introdu...
Great article@Amy_Goldfine! Good tip on the Send alert token as well.
I can also see a similar use case for confirmation emails bouncing (of course assuming naming conventions are ...