Interesting point. Only proves that it is extremely difficult to really catch the right people. I'm starting to warm up to your suggestion to exclude email clicks from scoring and ...
The filter is they are NOT in the program WITH a success status, so they can be in the program WITHOUT a success status. So your outcome will give all people who are not in any pro...
@Balkar_Singhmakes a good point. Lead scoring does in essence not work retrospectively and would require some preparation work to set up correctly. So for a quick fix I would go wi...
In addition, you could use a behavioural score field to track engagement levels so people with the highest score are your most engaged audience. You can prevent "old" engagement da...
Might be different in different countries, doesn't seem to be that widespread around here yet. Mostly some large international companies, but SME not so much.
That is entirely true. It serves mainly to identify the suspected leads where mail scanners are active. You would need to further analyse these records to see the rest of their beh...
This filter will give you all people who are "unengaged" in at least one program rather than in all programs. I do believe it should work if you reverse the logic, so:
Member of P...
As many people have already said in response, a fully reliable solution is simply not present. I do however like the suggestion made in a previous discussion on this topic to inclu...