Justin_Gray1

What exactly IS a Marketo expert?It’s a really hard thing to describe right? Much less demonstrate. We should know, we’ve spent the last decade hiring and training Marketo talent. And I’m here to tell you, it’s really hard.Fortunately, this year we launched a solution aimed directly at making this i...

Matilda,You’re probably going to get a wave of consultants and agencies responding to this thread, looking to meet your headcount needs. I’ll spare you that pitch, despite the fact that we are the leading Marketo partner and have worked with over half of their user base. Instead I want to introduce ...

Joy,I've attached our methodology documentation around lead source attribution for your reference. LeadMD wrote the book on Marketo Best Practices so if you are interested in further assistance an engagement with our team could provide ongoing help. I would also invite you to check out our best prac...

Yeah!!!!In revenue,Justin Gray, Founder | CEO <>LeadMD | Marketing Automation Expertsm. 602.321.8948 | @jgraymatter<> | e. jgray@leadmd.comSee how you stack up against other marketers with our free Marketing Maturity 7-Point Inspection<>

Shannon,We make our Marketo training videos available for free at https://www.leadmd.com/marketplace/navigate​. These have been assembled based on the best practices created as a result of over 3000 Marketo engagements. Enjoy.Justin GrayLeadMD

As a follow on to @Jamie's answer this truly is a function of organizational need and preference. I will say however that the second most neglected aspects of campaigning is QA and testing, and the first is context. I don't believe you can optimize anything without context and an understanding of ex...

Cathal,One of our folks just socialized this post to the entire LeadMD slack. Standing round of applause.The only item I would add is Rev Cycle Modeler. The. Most. Powerful. Tool. In. Marketo. If you aren't using RCM with a driving Lifecycle Program you can NOT show the ROI of marketing automation.G...