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When you say "active leads" what exactly are you referring to? Anyone who is not unsubscribed, email invalid or marketing suspended? or anyone without an open opp? Depending on your criteria, you could probably do this in RCE. It would be easiest if you do a report on the leads in each stage of you...
I would recommend dropping the "Custom HTML" module onto your LP if you are using the standard LP editor. If you are using the guided LP editor. I would put a rich text program level token where you want the code to go, then drop the code in the rich text editor (click "HTML" first). This way, you h...
You need to change it in both Marketo AND Salesforce. I don't use the 1:1 campaign sync, but when I change the name of an SFDC campaign in Salesforce, I know I need to change where it is referenced in Marketo too or it will break the sync.
You could do Member of List (your original list from the email send) and Not was sent email
I came here to say the same thing that David Gaible did above. The batch update will be good to update things like your demographic score that aren't really time sensitive. You can set it to run every night at like 3am when no one will be in Marketo (I hope!) which will help with performance in you...
I believe the Excel 2007 uses UTF-8 encoding, which may be better for special characters.
Calling on my Salesforce wizards out there My Salesforce admin reached out to me yesterday to let me know they are vetting a SFDC encryption tool called SF Shield and wanted to know if I had any idea how this might interfere with our Marketo integration. I have no idea, but I am hoping someone else ...
I just started a new job and I noticed that they have an Interesting Moment for "Unsubscribed from Email." This seems odd to me, as I have typically seen Interesting Moments for positive behaviors (Visited Booth at Trade Show, Attended Webinar, Visted High Value Web Page, etc). We certainly have tho...
I want to reset the lead scores so they are correct. It's not possible for a lead to score so low in our lead scoring model. The lead scoring (and Marketo) has only been set up for a year.
This functionality is intentionally set to only log one activity per type per lead per day. Marketo's rationale is that too many activities will annoy sales and eat up too much storage space in Salesforce. We have the same problem. You can vote on my idea to modify this here: