Courtney_Grimes

When the new user experience for the Images and Files section in Marketo was introduced, an additional change was made to the way searching for files works. In the previous user experience, the file search works using a contains filter: so long as the string being searched was somewhere in the file name or extension, the file would be returned.    The update to the user experience switches this behavior, so now any search in the Image and Files section only searches with a "starts with" criteria. As a result, several common use cases, such as searching for brand keywords in files or finding files by extension (e.g., pdf, js) now are no longer possible. There is also, as far as I can tell, no wildcard search support that would still enable the use of starts with searching.   Could we please get this functionality restored in the new user experience? ... View more

To extend the idea provided at Add additional usage data for bulk API queries, handling bulk API data should be adjusted to understand datacenter locales as well. As an example, if you were looking to set up API extractions after a daily API limit is passed, knowing where the datacenter is helps integration providers understand when, exactly, an API limit will reset. Would it be possible to get AB, SJ, E, NL, SN, etc. passed as a result to calls like usage.json, or could we get a generic instance metadata call to provide information like this? ... View more

Part of Marketo Engage's platform involves encoding tracking email links so the platform can accurately associate email activity with records. However, the method that makes this work involves sending a 302 redirect link without any additional HTTP header content; it defaults to Cloudflare's standard instead. This makes it complicated for technical solution providers to determine safe 302 redirects from Adobe and more problematic unencoded 302 redirect links.   Would it be possible to put a custom header for technology providers to check against? I'm thinking something as plain as "x-generated-by: adobe-marketo-engage" or similar; this is also straightforward to implement on the CF side. ... View more

When using the variables.json endpoint today, the returned data does not include the type of variable used (e.g., boolean, string, img, color).  As a result, filtering through complex email variables is more onerous than necessary. Could the variable type be added to the data that's returned, and ideally a parameterized filter when calling the endpoint? ... View more

Today, editable areas inside an email are copied into the text version of an email when building inside the Marketo UI. However, this is not always desired behavior. For example, if you have an editable area inside Marketo, you may have something like:   <div class="mktoText" id="example" mktoName="Example Text Area"> I'm getting copied to the text version of this email! </div>   However, there may be configuration reasons as to why you may both want to have an editable area and an ability to explicitly not copy that content into the text version of the email: <div class="mktoText" id="example" mktoName="Example Text Area" aria-hidden="${trueOrFalse}"> I may or may not need to be copied to the text version of this email! </div> If there was some way to explicitly mark that the content should not be copied—whether that's using an ARIA role (if hidden, then "hide" text by failing to copy), some custom attribute like mktoCopyToText, or something else—this would empower template developers to consolidate types of modules used, decreasing the level of effort to maintain complex templates. ... View more

Marketo was recently updated to support setting HTTP headers for landing pages, including setting HSTS. This is great! However, additional standard security headers should be set for Marketo Landing Pages; this is onerous to do and requires proxy work outside of the platform. Would it be possible to add support for the following header items:   x-content-type-options referrer-policy x-frame-options content-security-policy permissions-policy Additionally, the following three headers are upcoming and should have future support: cross-origin-embedder-policy cross-origin-opener-policy cross-origin-resource-policy This helps harden security for Marketo landing pages and may be required for infosec reasons. ... View more

Today, users have the ability to use the "New --> New Person" menu option inside the Database section of Marketo to directly add a record if necessary.   However, the New Person flow does not account for pre-existing records with the same primary key—even if both versions of the record are Marketo-only and not synced to a distinct CRM record. Would it be possible to update this behavior to either explicitly prevent creating a duplicate in the Marketo database or notify the user that a user with that record's email address is already associated with a record?   Again, I'm not sure if this is an "intentional" workaround for creating duplicates, but it's unexpected behavior. ... View more

Straightforward idea: there are times when clients may need to pass the type of program that is used in a flow step. For example, if you have an Event program with specific channels for Roadshow and Tradeshow, you may want to stamp the channel in a field in a flow step for sales purposes. However, there's no systematic way to note a program's channel in a flow step today--instead, you must create a Program token with the same value, then reference that token.   Could a text token that outputs the channel name be created to streamline flow processing? ... View more

Marketo landing pages are often seen by enterprises as one part of a larger web presence, and one that needs to have a unified user experience and interface regardless of where a web property is served.   In order to accommodate this, a common solution is to implement the use of Web Components for their brand. This provides a consistent look and feel across multiple tech platforms, including AEM and Marketo. However, while AEM can support web components, Marketo cannot support the custom element structure needed to work with web components. This results in a major pain point where Web Component-generated templates must be rendered back into flat HTML/CSS/JS—which is not always possible to do.   To use Adobe's own web components system as an example: if someone were to generate a landing page template using the <sp-button> tag, the markup would be stripped to just <sp>. This renders the custom web component elements unusable.   Would it be possible to update TinyMCE and the landing page template syntax validator to no longer strip web component custom elements? The standard uses hyphenation to determine custom elements to prevent rendering issues in older browsers. ... View more

Today, when using the Bulk Lead Import endpoint with the REST API, users are given the option to declare a lookupField for deduplication matching. This allows for closer control over what versions of a record are updated--particularly if secondary forms of identification, like Marketo ID or Salesforce Lead ID, are used in lieu of email.   However, this same functionality isn't available for the Bulk Import Program Member endpoint; you are instead reliant on email for matching. Would it be possible to get lookupField support added to this call? I'm particularly interested in Marketo ID but would appreciate any other non-email matching available. This is also particularly strange in light of the one-off call for syncing program member data actually requiring the Marketo ID instead. ... View more

Today, when a Marketo customer uses a native CRM-based sync, Support has the option to map multiple fields together. This goes above and beyond the detection of Lead and Contact fields being linked in Salesforce. For example, if a Lead field and Account field share similar values, a mapping can be made to support both the Lead and Account version of the field as one field.    However, when using the default Marketo objects for a custom sync—Person and Company—there is no way to execute the same concept. As a result, any customer using a fully custom sync must then pull both the Person version of a field and the Company version of a field. CRM-synced customers do not have to do this.   Can the ability to map between Marketo's own objects (or at least between Person and Company) be implemented? ... View more

When performing more advanced customizations of forms, it's not uncommon to deploy complex CSS to present Marketo's form styling differently. As an example, this screenshot shows a Marketo form field with three radio buttons with transformation:       In order to maximize accessibility, only the text ( e.g., "PDF - Option for U.S. [...]") is stored as the display value for Marketo; the rest of the styling, including the unique imagery for each radio option, is performed via CSS. Therefore, I need to target the label elements for each option. By default, Marketo outputs a randomized ID to each radio and label, such as mktoRadio_39390_0. This does not relate back to the field name itself, though that is set is the input's name attribute.   However, if a form is updated—even if the update does not touch any form fields, like with an HTML text area change—the randomized ID changes every time. This leaves the form designer with two options:   Write supplemental JavaScript to assign a unique-but-consistent attribute to the radio buttons' labels Update CSS selectors every time a form is updated Neither of these are ideal. Because the field name is already being pulled for the name attribute, could the code output be updated to set IDs based on the field's API name? For example, if the input has name="billing_format", could the radio buttons' labels be named like "billing_format_0", "billing_format_1", etc.? This would provide a consistent selector for styling. ... View more

Today, when viewing Campaign Inspector's details, the Timed Smart Campaign, pending execution icon is used for Smart Campaigns that were set on a timer but have already run inside Campaign Inspector. This can lead to confusion on whether the campaign has been run or not. Can either the default batch campaign has run icon or a special "Timed, has run" icon be used instead? ... View more

Today, if you wanted to see what Smart Campaigns are idle or inactive via API, you would need to query activities for the Smart Campaign being referenced and work backwards. This makes ongoing performance maintenance for the good of the platform onerous.   By comparison, if one could pull something like the last timestamp someone ran through a trigger campaign or the last time a batch campaign processed more than 0 records, finding what Smart Campaigns need to be deactivated/flagged for review/etc. becomes more straightforward. Often the 6 months inactivity notification is insufficient for larger instances, and more proactive checking via API would alleviate problems for those more complex instances. ... View more

Today, there is no way to check the contents of an email's preheader aside from creating a draft to review the text in Email Settings. However, all other content within an email can be checked using the Preview functionality.   Moreover, there is a logical place in Marketo's UX to display this content: inside Preview, there is the View Summary panel.     Rather than simply note that a preheader is set, can the contents be placed here rather than "Yes"? ... View more

When developing email templates that work with both light and dark mode, using <picture> and <source> tags with a fallback <img> inside it is a clean way to set both light and dark mode images without having to assign the image a conditional media query show/hide via CSS. However, the TinyMCE editor today will strip this markup rather than allow it to be in editable areas. Can this please be updated to no longer have this behavior? ... View more

Trivial quality-of-life request: currently, when editing a form field's label in HTML inside the Forms 2.0 editor, the focus in the form editor goes back to the field in question after updating the label.   This behavior does not occur if the user is editing visibility rules; rather, once an update has been made, focus returns to the very top of the form. Could this please be updated to act the same way as label changes? This can be rather annoying on longer and more complex forms.  ... View more

Straightforward request: both the W3C and WHATWG consider nested fieldsets to be valid HTML.   https://dev.w3.org/html5/spec-LC/forms.html#the-fieldset-element https://html.spec.whatwg.org/multipage/form-elements.html#the-fieldset-element I would like the ability to use nested fieldsets inside the Marketo UI for second- and third-level groupings for forms. Having this work inside the UI rather than in custom code ensures marketers can control any level of nesting needed for their forms. ... View more

High-volume instances are among those most likely to be using Custom Activities, but those instances are the most likely to need many Custom Activity entries sent back to Marketo.   As an integration developer, I would like the ability to bulk import Custom Activity entries to an instance. For example, if I'm running a process outside of the Marketo UI and need to note the 10,000 records that were affected by other software in a company's martech stack with a Custom Activity, there's no way to do that short of using... 10,000 API calls. This is both inefficient and puts high-volume instances at the risk of running over their API call limit.    The idea would be much the same as other bulk imports done today, and could use the exact same import format that the Bulk Activity Export data uses today. ... View more

This is a bit of an odd request, but hopefully I can explain this without making this too abstract.   When working with email templates, there's no way to do dynamic calculations based on defined variable values. For example, if you were going to write some dynamic CSS for calculating size for a landing page, you might do something like:     width: calc(100vw - 20px);     in order to calculate the pixel width of the viewport width, minus 20 pixels. That sort of calculation can't be done with email markup in a widely supported way. However, other templating languages can support this sort of work. AMPScript's math functions can handle this sort of work for doing on-the-fly calculations for email. This technique can be used to enable certain dynamic features when paired with Marketo's template syntax, and I'm happy to provide private examples of how this would be used. Unfortunately, this is not a use case scenario where doing calculation inside Velocity and then having a token perform adjustment would work—this needs the ability to read from variables set in the email itself. ... View more

Today, there is no automatic way to set a Salesforce campaign that should be linked with a Program using only the REST API. However, when querying program information, both the linked sfdcId and its associated name are displayed. Would it be possible to update  createProgramRequest/updateProgramRequest  so an SFDC Campaign ID value can be passed? Ideally, there'd be an option a la the UI to auto-create an SFDC campaign in addition to setting a predefined value, but even having the ability to link pre-existing campaigns would be tremendously helpful.  ... View more

As of today, there is no programmatic way to send one-off program member custom field data via requested campaigns; the only alternatives are to run a one-off bulk import job or to run a separate form submission call. However, for existing organizations that already have set up REST campaign requests, there is no straightforward way to append this data.   Ideally, passing PMCF data could be done by including something similar to the way token names and values are passed. At this time, this could only support passing records one at a time through the request, but that's a reasonable compromise for most uses. ... View more

When setting up software to interface with Marketo's REST API, especially the bulk API, users are limited to understanding what API manipulation they have within their control—the calls and jobs they themselves have made and can poll. However, this view completely misses any other action other accounts may be using. What I'd like to see is a set of additional features around stats and usage, including:   1. The ability to see how many bulk jobs are queued: right now, you can only manage the amount of bulk jobs your process has created, but there's no way to see what other bulk jobs are running in parallel. I'm thinking of something as straightforward as an API call that lists the current number of bulk jobs being processed. Major bonus points if the call can also give an expected ETA when the next job that will complete first will end. This way, bulk jobs can be scheduled more effectively rather than checking existing jobs continuously.    2. The ability to see how much bulk data has been passed: while subscriptions can have varying bulk data limits for the day, knowing if your API process or if others took up the entire import/export daily limits is difficult. If there was some way to check against the same mechanism that limits data, this would help developers make smarter decisions on how much data to import/export and when it makes the most sense to do so. Alternatively, this can help ensure there's a buffer of bulk data available for other processes.    3.  When using any bulk job status API endpoint, having a (very rough!) estimate of when the job is anticipated to complete returned would be great. Queuing multiple jobs means the estimate you'd have for one job completing may not be accurate, and even knowing within a five-minute window when a job is anticipated to complete helps with properly queuing subsequent jobs.  ... View more