Level 7
Joined the community 16-03-2015
Level 7
Eastsound, WA
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Chris Willis - great call updating program statuses.
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Great piece Jessica Kao! I'm going to start using the Library operational program - that will solve an issue that could have become a problem for us.
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I'd caution against including a question like that on the form - if I'm a customer, seeing a question like that on a form signals to me that the company doesn't have a clear view o...
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I love Josh Hill's guides: Marketing Rockstar's Guide to Marketo - How to Use Marketo
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Hi Nathan, I've run into a similar conundrum, and solved it with interesting moments. I flag an interesting moment anytime a lead enters a mid- to bottom-funnel nurture. The rep se...
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Hi Lissette Melo - we're running RCA, plus Bizible for greater insights into our leads before they become known!. All of the data is dumped to a warehouse on AWS, then published t...
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Hey Justin Berger - here's a trick I use for my monthly reporting that utilizes some crazy, crazy smart list logic: I create a static list, then a Smart Campaign. The Smart List i...
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Hi Jasmine Kyles - something I haven't seen asked yet - are you assigning the leads in Marketo or in SFDC? If it is Marketo, you're going to have to use the Random Sample and not ...
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Hi Janet Vito,I looked at a few vendors, but liked Smartling's solution (https://www.smartling.com/ ). We didn't end up using Smartling (just used an in-house resource for the sma...
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Patricia Lalisan - thanks for the reminder! We've had some turnover on our team, so this was a good kick to get the conversation started. Not sure what we're doing, but at least i...
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