Hi Derrick, I like to use the lead/person performance report with custom columns (smart lists) to track the number of times a record does something. Thanks.
Since there is a ton of information on the community about how to identify and manage records which bounce repeatedly I thought it would help if they were all in one location.How t...
Running a batch campaign to set non-responsive records to Marketing Suspended is one option you can implement to prevent accidentally sending them a promotional email while you det...
Hi Michael, if I were in your shoes I would start by making sure you have a good naming convention and all your programs are following it. It is a lot faster and easier to change p...
Hi Karina, you could try building a Person/Lead Performance Report using custom columns (smart lists) to determine if a record opens or clicks on specific days after the email was ...
Whether you are a major enterprise or a small start-up, managing chronic non-responders, records who never open or click your emails, will help protect your sender reputation by re...
When working with clients I often see records from imported lists where the email address field is empty. The email address is often mistakenly imported into the incorrect column/f...
In a recent article by Jeff Coveney, he discusses steps to deleting bad data. Here are smart lists you can create to easily identify if a deleted record ever returns. Instead of cr...