If you previously hid a particular field from the Marketo profile through field-level security and now you expose it to Marketo, the existing field values will only sync to Marketo...
Renaming a field in SFDC
If you change the label of a field in SFDC, nothing changes in Marketo.
If you change the (API) name of a field in SFDC, two things will happen:
A new fi...
I am often asked what is the best way to make sure you have set-up the Marketo profile correctly for the Marketo SFDC login user. Here is the process I use to verify the set-up and...
SFDC Formulas are calculated when the record is requested, therefore they don’t change the ‘last modified’ date, so changes don’t automatically sync to Marketo. When another field ...
Hi Tim - If you want to be more granular than creating additional programs is the best way to go. If the content was created specifically for the paid campaigns I would split the c...
In some cases you may want to make your SFDC field read only and not allow Marketo to write to the field. Making a SFDC field read only may be important if your SFDC instance is co...
Hi Tim, great question. I clarified in my article how the SFDC ID tokens can be used. The tokens can be used in an email. The tokens can't be used in a Change Data Value flow step ...
Here are some Salesforce-related system fields/tokens that will be available in Marketo automatically when you setup the sync.
Field
Description
Available in Marketo as a...
Hi Jeff, Answer to B) Assuming no costs are added but behavior for a channel is set to inclusive, what happens to Program members by cost timeframe report? I assume that data would...