Brian_Law_MKTO

If you previously hid a particular field from the Marketo profile through field-level security and now you expose it to Marketo, the existing field values will only sync to Marketo when a field on the record is modified and the last modified date changes. If you want all the values of the field to ...

Renaming a field in SFDCIf you change the label of a field in SFDC, nothing changes in Marketo. If you change the (API) name of a field in SFDC, two things will happen:A new field with the new (API) name will appear in Marketo. The value of the field in Marketo will be empty until the last modified ...

I am often asked what is the best way to make sure you have set-up the Marketo profile correctly for the Marketo SFDC login user. Here is the process I use to verify the set-up and get an accurate count of the records which may be syncing.Step 1 - Have your SFDC Admin double check that Lead Custom F...

SFDC Formulas are calculated when the record is requested, therefore they don’t change the ‘last modified’ date, so changes don’t automatically sync to Marketo. When another field value on the record changes, the updated value of the formula will be synced. Even if you force a sync between SFDC and ...

In some cases you may want to make your SFDC field read only and not allow Marketo to write to the field. Making a SFDC field read only may be important if your SFDC instance is connected to a ticketing or some other system which has address or other information which should never be changed. If yo...

Here are some Salesforce-related system fields/tokens that will be available in Marketo automatically when you setup the sync. Field DescriptionAvailable in Marketo as a Filter in a Smart ListMarketo TokenSFDC IdThe 18-character Salesforce IdNo. The token also can't be used in a Change Data Value fl...