Level 5
Joined the community 23-02-2014
Level 5
Israel
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Hey Jennifer,This has been the subject of a great deal of debate at a lot of companies I've worked with. The general conversation goes like this:Marketing wants the deals coming fr...
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Semantics are a big challenge when implementing any system and this is one of those little challenges that you see all the time. The same word is used in many different places to m...
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You do know you can just email me! I didn't even realize it was you
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Hey Nicole,Great Question!There are 2 things that you're going to want to nail down in order to get the most value out of the campaign objects (and a little bit of customization on...
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I generally maintain a couple of different "System Acquisition Programs" for leads created in SFDC, sales emails, and historical leads (leads created before we launched Marketo) fo...
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One of my earliest lessons in User Roles was definitely what Justin calls the "New User" (I call it a "Training Profile").I Set every single new user up first as a "Training Profil...
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Hey Gregoire and Justin,I think you've both expressed some SUPER valuable tips in general for running a Marketo instance and they both cover the issue pretty concisely.The one thin...
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You can use the negative filters - So it's not "Clicked link in email" is <your email> you've also got:NOT clicked link in email is <your email> in the past 7 daysSo if you wanted ...
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Hey Nick,It might help you not to associate the decision with the 5 separate campaigns - but to have a single campaign with a choice that all of those triggered campaigns requests....
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Hey Ashley,I've recently done a number of implementations of Infer and have seen some fantastic results. Infer combines data from your own database with up to about 250 different d...
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