With the caveat that we have a pretty robust InfoSec team and policy, this is our process:1. Person emails privacy@, or whoever in the company received the initial request forwards...
That's weird...you should be able to use Add to SFDC Campaign just fine even if the Salesforce Campaign Sync is enabled in Admin. You might want to open a support ticket.
For us, Lead Source is the broad category (Web, Event, Sign Up), and the Acquisition Program is almost like a Lead Source Detail. Lead Source gives you broad reporting (and you can...
I agree, it's ridiculous that Marketo can't support GCal. Other platforms (including GoToWebinar) have no problem with this.As a workaround, I don't use the built-in Marketo token....
Agree, the breakout sessions are key, and the champion sessions were great! I basically skipped the keynotes. Honestly, I would much rather Marketo spend the money on recording the...
Thinking more broadly, what I really took away from Summit was an understanding of how larger orgs manager their Marketo instance and teams. My team is experiencing some growing pa...
I've been using Marketo for 2.5 years and went to Summit for the first time this year. As someone who is "in the trenches" every day, I found Summit to be super valuable. You learn...
Some of the presenters have kindly recorded their presentations and made them available. Here's Edward Unthank's. I don't know if there is a full thread of all of them. https://etu...
Agree that Marketo University + Joe Reitz's Marketo-Fu + Josh Hill's Marketing Rockstar Guides are a good start. However, she's going to do best with access to an instance so she c...