Amy_Goldfine

ON24 has great benchmarks. They do a webinar and white paper every year on Webinar Benchmarks.We look at the same baseline metrics that you do. We also look down the funnel to see opportunity influence, etc.

How are you currently populating Person Source in Marketo right now?At my previous company, our Person Source was the same as our UTM Source, and it was just set on form fill as a hidden field. (At my current company, our Person Source strategy is a little different...it's based on the form they fil...

Yeah we have form fillouts, list uploads, etc. update the temp field, then the temp field change triggers concatenation on the real field. For example, my Marketo/SFDC field form contact form comments is Comments on Form. But the web form writes to Comments on Form Import.

We use website forms and push them to Marketo via API by adding to static lists. One warning I will give you is that you don't get acquisition program set automatically (adding someone to a static list is not one of the things that sets acquisition program). You have to add a smart campaign to every...

This was soooo helpful, thanks! It definitely helps me focus my areas of study. I apparently need to learn a lot more about reports!You might want to consider numbering the questions, it would help when checking the answer key.

Can you make this public?On Thu, Aug 2, 2018 at 10:39 AM, Justin Laberge

How does this compare to Marketo's own instructor-led training? (Core Concepts, etc...what used to be called Foundations)

I know how hard it is to get people to change their ways!Even if it's going to only be sending to customers, those people are definitely going to forward to other customers who aren't already in your database. They may be people who are sharing a login, or who aren't using the product directly but w...

Yep, the sync works bilaterally, once you have the Launchpoint connected in Admin and you connect a Marketo program to a GTW webinar. However, you can't control Lead Source, it's always going to be Event Partner. As you probably know, you want to "block field updates" to Lead Source in Admin, which ...

I believe if you disable campaign sync you won't be able to connect to anySFDC campaigns (at the program level or flow step level). Definitely checkin with Support.On Fri, Jul 20, 2018 at 8:03 AM, Brendon Ritz