Diederik_Marte4

Diederik_Marte4

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Date Last Visited
‎11-09-2022 11:45 AM
Level 6
Diederik Martens, author of the book “Marketing Automation Untangled", is a frequently asked speaker on what it takes to successfully transform marketing, align with sales, and innovate with marketing technology. Diederik was awarded the international Killer Content Award for his lead nurture campaign strategy at Quintiq. And he was named Marketo Champion 6 times! Diederik works on marketing transformation projects for companies, mostly in B2B, such as DHL, Deloitte, Trend Micro, Lely, Essent, Staples, Innogy, BDO, Rockwool, PinkRoccade, Dassault Systèmes, Sungevity, Portbase, Wolf Oil, and many more.
Joined the community 05-02-2015
Rank Icon Level 6
CEO & Founder
Netherlands
  • Re: Marketo Moments App

    I use it, but I'd love if it had some additional filters to set up (e.g. new leads is just raw records, but what we consider leads).

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    1067 0 0
  • Re: Editing login address in Marketo

    Hi, We did do this. You can change the email address. Though the login remains the old address. Though in some occasions the login changed too! You then send an email to support with old to new email addresses and they can take care of the rest.

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    810 0 0
  • Re: Impact of removing/renaming Marketo Admin?

    P.s. Be aware of changes to email domain names. Especially for admins it caused us some headaches with access and support.

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    Discussions
    1107 0 0
  • Re: Delayed Trigger Campaign

    I still remember the day I figured out "Data Value Change" and "Lead is Created". I now always use both. Saves you a lot of headaches.

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    1658 0 0
  • Re: Communication Preference Center

    We have created Email Preference CenterBut it only works for existing records. It's not to subscribe. It's our unsubscribe center. The idea is that people do not fully unsubscribe, but stay partially opt-in.

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    4660 1 2
  • Re: Testing emails across clients?

    We use EmailOnAcid. It's cheap and it has an inbox. So you only have to add that email address to the test run of your emails and you would automatically receive a test report by email. It will contain snapshots of all device/os/client combinations you have chosen. And it has spam tests too. You cou...

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    2745 0 1
  • Re: View web page visits in Marketo Sales force Insights within salesf...

    Hi,I use two reports. A company report and a web page report. One would list all companies and inferred companies of interest that visited pages yesterday. And how many people within that company. The other report contains a company name in the smartlist and would display which pages were viewed by ...

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    1864 0 0
  • Re: Can we record Email sent from marketo in salesforce as activity hi...

    1. Is there a duplicate email address? I could show up in the other record perhaps.2. Only 1x per type of activity is synced per day. So if you send one contact 3 emails to test, only the first one will sync. This is why we stopped with that and just look at the email tab in Marketo Sales Insight (M...

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    Discussions
    3504 4 3
  • solved badge Re: engagement stream trigger

    Hi Alok,P.s. In engagement program I only actually use triggers.You can use filters and filter logic I believe, but it at least always need 1 trigger to actually trigger the transition. So you could add a trigger for "added to opportunity without constraints" and "opportunity updated". And top this ...

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    2772 0 1
  • Re: Trigger assignment rules in SFDC to re-assign leads

    Yes, this is very much possible. We temporary sync all successes (form fills) to SFDC with Marketo as the owner. And when they meet certain criteria they are dispatched to the right person. A top here: Don't try to build the sync in every program you run. Centralize your syncing in one place. Try a ...

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    1992 1 0

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Public Statistics
Name
Location Netherlands
Personal web page https://chapmanbright.com
Date Registered ‎02-05-2015 09:18 PM
Date Last Visited ‎11-09-2022 11:45 AM
Total Messages Posted 150
Total Tags 1
Likes Received 82
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