Level 5 - Champion
Transforming marketing operations for fast-growing high-tech and software companies (in B2B). Frequently asked international speaker on Marketing Operations, Marketing Technology, Sales Alignment, and Complex Sales. I help transforming marketing in a profit center with a high-performing demand generation engine. And I help marketing to earn their seat at the revenue table. Started as self-employed interim manager for marketing operations and marketing automation topics in January 2016. Previously responsible for Quintiq's world wide marketing operations. Managing a team to enable commercial colleagues around the world to excel in their commercial success by leveraging tools, technology, processes, best practices, reporting, and insight. Interlocking with sales and leadership. I'm a true revenue engineer! Creative, ambitious, digital-minded, award-winning, and results-driven. A marketer with a passion for: Marketing Automation, Demand Generation, Buying Journeys, Lead Life Cycle, Event Driven Marketing, CRM, Predictive Lead Scoring, e-Commerce, and marketing technology (e.g. Marketo and Salesforce.com). Due to my passion, I'm Mainly focussed on Marketing Operations. I'm also a SiriusDecisions advocate. My life's goal is to share everything I have absorbed in my field as autodidact, by speaking, teaching, coaching, or consulting. And fortunately, because of my niche expertise, I'm a frequently asked speaker and lecturer. I'm an outside-in thinker and innovator. And I'm a true believer of Facilitating Leadership as the best management style. I have created, managed, but also executed (digital) marketing strategies, roadmaps, campaigns, process changes, and projects for Quintiq, Trend Micro, Staples, Nutricia Danone, Q-Park, DSM, TiasNimbas Business School, Woonzorg, KPN Telecom, and more.
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Online Status
Date Last Visited
‎02-07-2020 12:11 AM
Public Statistics
Location Netherlands
Date Registered ‎02-05-2015 09:18 PM
Date Last Visited ‎02-07-2020 12:11 AM
Total Messages Posted 150
Total Tags 1
Likes Received 84