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While Excel is familiar, it's not ideal for complex QA workflows. Version control, collaboration, and audit trails become cumbersome.Testing is crucial to avoid any Moops (Marketing Operations + Oops). Consider these alternatives:Create a centralized document (e.g., Google Docs) with a comprehensive...
@DaveSilva, Marketo does not log Change Data Value activities for fields that are populated in the creation of a lead. If the value changes after the lead is created, it logs the Data Value Change which would then trigger the appropriate campaign.If you want to include newly created leads along with...
@milana_8, I believe you are using the Champion Challenger e-mail test, and not A/B test within the Email send program, and for Champion and Challenger email, you just need to add the test and approve it. Marketo will take care of sending the champion vs challenger emails. Champion/Challenger emails...
I agree with @Michael_Florin! This is a huge undertaking and requires a thorough analysis of your present systems, architecture, and requirements, including analysis of the contact database and its architecture. Marketo has a set of APIs that you can use to GET/POST data to it. Additionally, you’d a...
You have selected to filter out the bot activity data for the IAB list, right? That means that Marketo won’t log any engagement/activity data that it identifies as the IAB list in the activity log. Alternatively, if you choose to log the bot activities, Marketo would log all the activities (includin...
I second Sandy! You sound a lot like you probably need velocity scripting- if A, then something, else something B. It’d certainly help if you share a couple of proper examples of the scenarios.
@PaddyRR, you should ideally not reference the 0th or the first element of the custom object list without sorting. You should ideally sort the custom object list based on your field of interest, and then pick the custom object record. You should check out Sandy’s blog on sorting custom object here. ...
Did you hear back from Adobe regarding this since last week? Curious to know the reason behind this sudden increase in the issues related to the Marketo and Facebook sync. We have a sync in place too, and it’s working well.
No updates yet. Using the PMCF API to access the PMCF data is still the way to go.
Yes, you can use Marketo form2.0 JS to access the Email Address (and the other form fields the person submits on the form). Check out the code in “Read Form Field Values on Form Submit” example on the forms2.0 JS usage example page.