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You can certainly use Hidden form fields for tracking the ROI, and submit the values from cookie as discussed. PFA screenshot for the same.Also, I am linking the post where community has provided the solution for creating the cookie using the JS. It might be useful.https://nation.marketo.com/t5/Prod...
You can have 3 streams and in each of the streams'. You can have the transition rules in each stream as follows:- Stream 1 : Person in List defined as said.- Stream 2: Person was sent the Email in stream 1 and opened the email- Stream 3 : Person sent the email, and Person not opened email in the pas...
This is the smart list approach as discussed by me and @SanfordWhiteman
Great idea, maintaining change logs can be very useful for the updates/changes made to assets like RCM model changes which are not captured in Audit Trail. Thanks for sharing it.
Visual Analysis of performance of Marketo Programs and Assets using Adobe Analytics Why use Adobe Analytics when Adobe Marketo has built-in Analytics capabilities?Many people after seeing the title of this article will have this question, so I thought of answering this question first and justifying ...
For the creating custom API service you first need to create a API user in the Users and Roles section in Admin, you cannot create a custom service without having the API user configured. See the complete guide from marketo official docs to create a custom service here.
Yo can get the activities of the leads using the Send EMail activity (activity id for Email Send Acivity: 6), you can use the time-frame in which you wish to check for the communication limits in generating the Pagination token and pass that pagination token as the parameter to the Get Activities en...
You need to use the Email Script Token where in you would be using the CO, and use this Email velocity Script Token in the Email where you need to use the CO. Find common examples for the the velocity script that would be used in Email script token here: https://developers.marketo.com/email-scriptin...
Check out this post for the documentation for extracting the lead activities filtered using the lead activity type (here form fills id:2): https://developers.marketo.com/rest-api/lead-database/activities/
Seems like there might be an error with the email address with which you're using for From Email Address field, it would be helpful if you can provide the snapshot of the detailed reason for the failed log, this could be obtained by double clicking the activity in the activity log of the campaign. C...