Jessica_Ruffalo

I'm curious to know exactly how Marketo knows what industry a visitor to our website is. What criteria is this based on? I'm getting questioned by management of how it actually works within Marketo and can't seem to find any explanation, is it by reverse IP? What's the process for updating to newl...

Does anyone know how long 'auto-tune' actually runs the test? I'm hesitant to select it as there isn't a set time to run the test before auto-tune takes over and starts displaying the winning campaign.From the Product Docs: Selecting Auto-Tune allows the RTP platform to automatically recognize the ...

We have created a segment using SMB Organizational Group, to target small businesses AND we want to target Retail AND we are including IP addresses (as recommended by Marketo for targeting small businesses). Does this type of segmentation actually work? Do SMB's typically have an IP address that is ...

Has anyone used preform fills using API? How did you do that? We are looking to create this for our subscription center in our website and want to ensure that when someones email address is populated, their subscription settings are visible. We know Marketo has the cookies but we are looking for ...

The Problem/Question – Not all of our customers are in SFDC Campaigns synced with Marketo therefore all of our customers in SFDC are not all in Marketo. (pretty sure this is a factual statement).So when a 'non-synced' Customer fills out a Marketo form they are marked as new lead and synced to SFDC a...

My question seems simple, but can one lead be in multiple engagement programs? I thought I read somewhere that they can't be. But never could find that article again...