And to add insult to injury, you also need to take into account you won't see all page visits, depending on whether your lead accepted cookies or not. So your combination will alwa...
When you look at the My Tokens section of a program, I bet you have a token type "Email Script". That is where you'd use Velocity to set up a velocity script. Looking for the word ...
I would also go for the channel as your lead source (and indeed potentially introduce a secondary field as@Kaitlyn_Simkodescribes as the Lead Entry Source). Your acquisition progra...
Unless you have implemented custom deduplication keys, Marketo will only ever accept the same email address once. From the below, I would expect your existing record to have been u...
You will not be able to remove the prior activity stamping success. The best you can do is to reset the program status to the appropriate value (if that is something other than Not...
I would go two programs as well. Assuming you have the option on the registration form to pick one or the other, that would be the perfect moment to separate out your audience into...
Totally agree with@Phillip_Wild. Using an engagement program will also force you to duplicate your email, as it will not send the same email twice to the same person. Plenty of rea...