SanfordWhiteman

SanfordWhiteman
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Level 10 - Community Moderator
I'm a web, database, and network architect based in NYC, with specializations in the financial services, publishing, and SaaS sectors. I build complex Marketo integrations for companies large and small... and can make Marketo forms and emails do things you never thought possible! Check out my blog at https://blog.teknkl.com, which has Marketo-specific technical insights you won't see anywhere else, along with wider topics from my programming and systems work.
Joined the community 23-07-2014
Rank Icon Level 10 - Community Moderator
Chief Technologist
New York City
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  • Re: UTM Code Tracking and Reporting for Third Parties
    by SanfordWhiteman name dot 04-22-2017

    Yes, there is a small probability that the 5 character code could be repeatedI actually wasn't going to say anything about entropy! But I was going to wonder why you don't save the cookie at the parent registered domain, since there might be a need to share it across multiple subdomains. And IMO mak...

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    4482 1 0
  • Logging Marketo form fills to a Google Sheet
    by SanfordWhiteman name dot 04-19-2017 quickview

    Newbie Q: “Where do I click to see X?”Oldie A: “You don't.”— the least happy type of Community thread New users may search in vain for a log of all Filled Out Form events plus point-in-time form data. (That is, even if field updates were blocked or values were later overwritten, you see the values t...

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    Blogs
    4109 3 0
    Email Marketing Integrations Reports & Analytics
  • Conditionally load Munchkin based on IP ranges
    by SanfordWhiteman name dot 04-17-2017 quickview

    A pesky problem with Munchkin is that you can't selectively turn it off based on visitor characteristics. You can choose Disable Munchkin Tracking on Marketo LPs, but that's for every visitor, and on your corporate site you're unlikely to have access to an on/off switch. So internal visitors show up...

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    Blogs
    827 0 0
  • Multiple tracked links in Velocity
    by SanfordWhiteman name dot 04-11-2017 quickview

    Little-known — and therefore little-hated! — this bug applies only to Marketo’s email-specific Velocity setup, and not to the language in general. If you mentioned it to someone who’s built webpages (as opposed to emails) using VTL, they’d rightly look at you like you’re crazy. And the necessary...

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    1390 2 0
  • Re: Make a Marketo Form Submission in the background
    by SanfordWhiteman name dot 04-05-2017

    The fieldMap is an array (that was on purpose!).It's an array of objects with the same structure:[ { marketo: 'Email', custom: '#email' }, { marketo: 'FirstName', custom: '#firstname' }]Your syntax isn't working JS.

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    Blogs
    1556 1 0
  • Re: Make a Marketo Form Submission in the background
    by SanfordWhiteman name dot 04-04-2017

    You have the event flow inverted from the way I would do it. Here's a working adaptation of your code:http://codepen.io/figureone/pen/7e7040151d6e8c8bf65909fdc8fc52c4/

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    Blogs
    1556 1 0
  • Velocity Snippets #1: Sorts and seeks
    by SanfordWhiteman name dot 03-28-2017 quickview

    The idea is for Snippets posts to be code-centric as opposed to blather-centric. Copypasta with minimal commentary… let's see how it goes!ArrayLists in briefAs you advance with Velocity, you'll make heavy use of ArrayLists, that is, arrays of objects. ArrayLists are created automatically by Mar...

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    Blogs
    2723 1 2
    Marketing: Email Marketing & Brand Marketing Marketing: Marketing Operations (MOPS) & Data
  • Re: Marketo Tokens: Ins and Outs
    by SanfordWhiteman name dot 03-22-2017

    Definitely not a Rich Text token. What is a sample final URL in the email output? Is it being rewritten to bounce off your tracking domain or not? It should be very clear one way or the other.

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    3169 0 0
  • Fixing the current Excel list import bug (Unicode characters)
    by SanfordWhiteman name dot 03-18-2017 quickview

    A curiously downplayed (and as yet unfixed) bug was introduced during a Marketo upgrade sometime in the past couple of weeks. Depending on the scope of your business, it can have a major impact and I think a lot of people aren't realizing they're affected. Alert user DT pointed out on the ...

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    Blogs
    1216 2 0
  • Re: Understanding a Spike in Click Activity
    by SanfordWhiteman name dot 03-16-2017

    Might be a way of somewhat disguising the problem today. I wouldn't expect to keep working even tomorrow, though. Bottom line is the skew from mail scanning can only be adjusted (and still incompletely) by Marketo applying heuristics on their tracking servers. We've long since stopped treating click...

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    Blogs
    738 1 0

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Public Statistics
Name
Location New York City
Personal web page https://blog.teknkl.com
Date Registered ‎07-23-2014 11:52 AM
Date Last Visited yesterday
Total Messages Posted 25,740
Total Tags 690
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