Jeff_Smith3

Shoot, I use it all the time. Example: Data value changes for product interest triggers entry to a different nurture track. A lot of people are getting passed up because they didn't have a product interest to begin with. So really, the trigger is only listening for people who changed their mind abou...

Michaela, that's actually a really good point! Data value changing from nothing to something does NOT count as a data value change. Bummer. This adds some complication to things.

Thanks Wintha. I actually had the same question concerning whether follow up emails ("sorry we missed you" / "thank you for attending") should be considered operational, since we market upcoming webinars to them in addition to providing a link to the recording of the one they signed up for. I agree ...

Thank you!

Hi Nina,This is a SFDC issue, not a Marketo issue. Here is a resource from their community that will help. You may have to go back and perform a single lead action to sync this one to your SFDC campaign. It's happened to me before...not often, but every once in a while.CANNOT_INSERT_UPDATE_ACTIVATE_...

Hi Laura, Scott is right. Many of our nurture programs use multiple triggers in the smart campaign. "Data value changes" or "campaign is requested" or "lead is created" are common ones used concurrently. The smart campaign is listening for any of those triggers. The boolean logic is only for filters...

Josh, this is awesome...just what I was looking for. Thank you!