We have our communication limits set at 1/day and 3/week, but usually keep it to 1 or 2 per week. Through our experiences we have found 3 a week to be a bit overkill for some of ou...
I wasn't aware that opens and clicks were so unreliable. Thanks for the insight Grégoire Michel.As for us, in certain circumstances we will send to people who did not open the fir...
So I recently received a picture of a handwritten list of attendees at an event we had...not cool. It's 2017 so I knew there was a better way. It didn't take me long to figure out ...
Hi Michelle,Like Grace said, program membership is attributed to having a program status, not simply being a member of a smart list.However, if the individuals were in fact members...
Is the copy from html button working?In Email Settings, set it as a text only email and then go back and uncheck the text only. No idea if that will work but maybe it will "reset" ...
Archiving the lists will prevent them from appearing in search results, but to Josh's point, as far as overall system performance goes you won't see a boost.Archiving old programs ...
Hi,There have been cases where a lead has 2 emails in the system and is unsubscribing from one, but doesn't realize the other email is still opted in. Normally, they would see it's...
Here is the naming convention Marketo recommends you follow: [Abbreviation of Program Type] [YYYY]-[MM]-[Optional DD] [Brief Description]Our company does it a little different:[Pro...
Our company recently switched from a shared IP to our own dedicated IP. We've been on the new IP for about 6 months now and have seen about a 7% increase in deliverability