ChristinaZuniga

I'd be wary of it in some industries. I'm in Healthcare (selling to Hospitals) and we run into issues where they're forced to use Internet Explorer on their work computers (*internal scream*) so an emoji in the subject line is probably too progressive.I'd also compare it to how your copy is written....

Tell your event team to not allow substitutions because I found that overwrote parts of the marketo record in some cases. This is set up that they can block on their side and they can include wording on registration confirmation emails that say "for changes, reach out to directly".

I've added it as a 'close loop' on the project in the past, sort of like a summary of the project and it's results."This campaign was for XYZ and involved 2 emails and 1 social media post. We saw 2,000 people register for the event from our outreach (or some other impressive result). Here are the st...

Hi Niti Shah​,Marketo has a page that gives all of this information: https://www.marketo.com/education/marketo-certification/marketo-certified-expert/ and there are multiple threads on community that talk about what you need to pass. I recommend searching community before posting30 day course to get...

I use them in tandem because that was the recommended set up from my consultant when I was implementing my instance a few years ago. From what I saw, they appear to work well hand in hand. I have two lifecycles - customer and prospect (so that's two fields where I track their lifecycle status, if th...

When Support gives you an answer please let us know! I'm following this thread just to see if it's something standard but hidden or if you had a secret workspace miraculously appear in your instance...

+100, you have it right on!At a user group meeting a few weeks ago someone asked how long I'd been using Marketo and when I said 3 years they were surprised that I was a Champion already since they had been using Marketo for a similar number of years. MCE and/or Champion don't mean you know everythi...

If you are on Marketo's regular shared server then I'm not aware of any rules around number of sends. However, if you are on the trusted level of shared server then you are capped at 75,000 email sends in a 30 day period. Deliverability is MUCH better on the trusted level of shared server so before ...

A few ways you could make this more usable:- Go to the Setup tab and remove out any email interactions, analyze those on their own. This will help you see what high value touches you have (email is generally not very high value)- Change the timeline - the green area is your opportunity so the steps ...

I agree with Blane McMichen​. Another thing I've seen is formatting issues - if you have hidden characters in your CRM and when you export you remove formatting so those hidden characters are removed (or vice versa, none in CRM but pick them up through some formatting in Excel) then Marketo doesn't ...