I love getting to hear about Marketo employees we wouldn't otherwise meet. I really wish Sterling had shared the meatball and sauce recipe! I might look into that book for my SIL, ...
"What’s the pain level (or How much would I gain/save by making a change?)."The biggest issue I've found is this is primarily seen as a hard cost - implementation cost and budget l...
Hi Julie - ah, I haven't run across that issue in the past because the events I host in CVENT have all been large national customer events instead of more limited ones.
What worked best for me was to send invitations through Marketo (which resulted in no uploads of contacts to CVENT) and then have registered contacts roll back into Marketo program...
So true about having a sales person who is your champ in the ranks - love the mention about how different sales teams use data differently. There's often an idea that 'sales' uses ...
I love ON24, they have a simulive webinar so that any webinar you record on their platform live can be turned into a simulated live webinar at any time rather than promoting an exi...