brianmcgann

Yesterday, I deployed a campaign through Marketo. Today, I wanted to send an email to all of the users who clicked on a link in that email. In building the list, I selected anyone who opened yesterday's email, with my thinking being that in order to have clicked a link, they would have had to have opened the email. However, I'm wondering if I'm not necessarily getting the users who clicked a link. In building a list of users who clicked a link in yesterday's email but were not sent today's email, I get quite a few contacts.    Does anyone have thoughts on this? Should there be a significant disparity in contacts who opened an email vs contacts who clicked an email? I realize they won't necessarily be one to one, but I wouldn't have expected to see a significant difference. ... View more

I have a list of approximately 4,000 companies and I've been asked to determine how many contacts we have at these companies in our database. What is the easiest way to do this? I don't think building a smart list by manually entering 4,000 individual company names is realistic. Can I import just company name and then somehow use that imported list to identify all contacts at those companies?  ... View more

Hello, I am looking to create an email in Marketo which will direct users to a non-Marketo landing page. I would like the user's information to pre-populate on that non-Marketo landing page. How do I structure the URL to do this?   I have a custom field called "Customer ID" in my Marketo database, and that field comes from the 3rd party that is hosting the landing page. They maintain these records in their database, and each record has this Customer ID information. So the Customer ID needs to be part of the URL. I'm just not sure how it should be structured to work properly. Below is how I set it up as a test, and it did not work (note, this is just a snippet of the URL): r=@{encrypted_customer_id} I suspect that what needs to change is simply the ampersands/brackets into whatever Marketo uses to get this to work. Can someone advise? Marketo support claims it can't be done, but I don' t think they understood what I'm trying to do.  ... View more

Is there a fix to the spacing problems that seem to come up with every email I create. See attached for an example.    In the editor, it appears as one line of text.  Any help would be appreciated, thank you.  ... View more

Hello, I'm trying to do an analysis of how our users access our content. We are a news provider and publish multiple new stories every day.    I've segmented our Marketo database into 3 groups:  1. Power Users--Users who have visited our site 6 or more times this year 2. Prospective Power Users--Users who have visited our site at least 2 times but less than 6 times this year 3. Casual Users--Users who have visited our site only once this year.    To segment these contacts in Marketo, I've created the following smart lists:  1. Power Users: Contact has visited web page which contains (our URL) between Jan 1, 2021 and May 31, 2021, Min. Number of Times: 6 2. Prospective Power Users: Contact has visited web page which contains (our URL) between Jan 1, 2021 and May 31, 2021, Min. Number of Times: 2, AND contact is not in Smart List #1 3. Casual Users: Contact has visited web page which contains (our URL) between Jan 1, 2021 and May 31, 2021, AND contact is not in Smart List #1 and Smart List #2   The counts I am getting from this analysis are not making sense. Below is what I get for each segment:  1. Power Users: 9,846 2. Prospective Power Users: 7,194 3. Casual Users: 3,405   Logically, the Casual User group should have the most contacts, and the Power User group should have the least. It's potentially correct I suppose, but I'm wondering if I'm building these lists incorrectly. Does anyone have any input or thoughts on this? Thanks.  ... View more

Is there a lead generation pop up form tool available within Marketo? In other words, can I create a pop up form that offers users the chance to subscribe to a newsletter or download a whitepaper or register for a webinar?  ... View more